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# Canuck-Inspired Skate Shoes
The Nike Eric Koston 2 ‘s Get a Special Canadian Debut

By Brandon Bastaldo | Published 2013-04-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-eric-koston-2
References: [sneakernews](http://sneakernews.com/2013/03/31/nike-eric-koston-2-made-in-montreal-skatepark/)

Skateboarders and shoe collectors were delighted to see professional skater Eric Koston’s [Nike](https://www.trendhunter.com/trends/olympics-colorway) Eric Koston 2’s make a special LA debut this past week and now French Canadian fans are getting the exclusive chance to test out these chic additions to the Nike [SB](https://www.trendhunter.com/trends/nike-sb-2) family in Montreal too.

The Nike Eric Koston 2’s are the follow up shoes to Koston’s first pair of boarding shoes aptly named the Eric Koston [Paradise 1](https://www.trendhunter.com/trends/isle-of-paradise-sunny-serum) shoes. Unlike their aqua blue predecessors, the Nike Eric Koston 2’s are made mostly from a darker material, feature a stand-out white sole and are accented with an eye-catching pink swoosh.

To help Koston’s Canadian fans celebrate, Nike SB debuted a special space in Montreal that’s been decked out with Koston-themed pillows and decorations and topped off with a buildout skatepark.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 49% | Activity: 75% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Key Themes Behind This Trend

- **Skate Shoe Innovations:** The Nike Eric Koston 2's introduce a darker material, a stand-out white sole, and an eye-catching pink swoosh, bringing innovation to the skate shoe industry.
- **Exclusive Brand Collaborations:** The special Canadian debut of the Nike Eric Koston 2's in Montreal showcases the potential for brand collaborations in the skateboarding industry.
- **Marketing Experiences:** Nike SB's creation of a special space in Montreal with Koston-themed decorations and a buildout skatepark highlights the trend of providing immersive marketing experiences.

### Where This Applies

- **Athletic Shoe:** The Nike Eric Koston 2's bring disruptive innovation to the athletic shoe industry with their unique design and features.
- **Skateboarding:** The exclusive debut of the Nike Eric Koston 2's in Montreal highlights the potential for growth and disruption in the skateboarding industry.
- **Brand Marketing:** Nike SB's marketing strategy for the Eric Koston 2's demonstrates the importance of creating memorable brand experiences in the competitive sports apparel industry.

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