# Chromatic College Hoop Kicks Nike Dunk High ‘March Madness' Celebrates the NCAA By Matt Ho | Published 2012-02-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nike-dunk-high-march-madness References: [highsnobiety](http://www.highsnobiety.com/news/2012/02/02/nike-dunk-high-march-madness-pack/) & [nike](http://www.nike.com) When March rolls around, people start to get excited for [NCAA](https://www.trendhunter.com/trends/ncaa-athletes) basketball, so why not celebrate with the [Nike](https://www.trendhunter.com/trends/mystic-red-1) Dunk High ‘March Madness’ kicks? The Nike Dunk High March Madness editions give the iconic sneaker model a slight makeover. All the shoes in the series have [vibrant colors](https://www.trendhunter.com/trends/red-stardust-colorway) piled atop one another, making for a more layered look. Aside from the vivid colors, everything stays true to the vintage Dunk High style that has now become iconic for Nike. The design still contains the internal lacing system for ultimate fit, and a phylon midsole for lightweight cushioning and comfort. The Nike Dunk High March Madness kicks will be available in six colorways. Whether worn on the court or just casually, this killer collection has a little something for everyone. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 47% | Activity: 67% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Vibrant Color Layering:** Exploring vibrant color layering in footwear design presents an opportunity for disruptive innovation in the sneaker industry. - **Vintage Style Revival:** Reviving vintage styles, like the Nike Dunk High, with slight makeovers can create disruptive innovation opportunities in the sneaker market. - **Sports Season Celebrations:** Creating limited edition sneakers to celebrate popular sports seasons, like March Madness, opens up disruptive innovation opportunities in sports footwear. ### Sectors Adopting This - **Footwear:** Introducing vibrant color layering in footwear design can disrupt the traditional sneaker industry. - **Fashion:** Reviving vintage styles with slight makeovers in the fashion industry, particularly in sneakers, presents opportunities for disruptive innovation. - **Sports Goods:** Designing limited edition sneakers to celebrate popular sports seasons creates disruptive innovation opportunities in the sports goods industry. ## Related on Trend Hunter - [Multi-Color Spring Sneakers](https://www.trendhunter.com/trends/air-max-90-1.md) - [Festive Crackled Low-Cut Sneakers](https://www.trendhunter.com/trends/dunk-low-halloween-1.md) - [Spring-Centric Leather Skate Sneakers](https://www.trendhunter.com/trends/smokey-mauve.md) - [Vibrant Festive Basketball Shoes](https://www.trendhunter.com/trends/kd17.md) - [Boldly Patterned Skate Sneakers](https://www.trendhunter.com/trends/olympics-colorway.md) - [Ugly Christmas Sweater-Inspired Shoes](https://www.trendhunter.com/trends/ugly-sweater-dunk.md) - [Textural Suede Colorblocked Sneakers](https://www.trendhunter.com/trends/dunk-low-panda-1.md) - [Holiday-Honoring Pastel Sneakers](https://www.trendhunter.com/trends/easter-colorway-1.md) - [Summer-Ready Bright Skate Sneakers](https://www.trendhunter.com/trends/red-stardust-colorway.md)