# Chandelier-Furnished Streetwear Stores Kith's New Parisian Store Boasts a Custom Nike Chandelier By Josh Thompson-Persaud | Published 2021-05-04 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/nike-chandelier References: [dezeen](https://www.dezeen.com/2021/04/23/kith-paris-snarkitecture-pershing-hall/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+dezeen+%28Dezeenfeed%29) Streetwear brand [Kith's](https://www.trendhunter.com/trends/kith-regent-street) new store, designed by [Snarkitecture](https://www.trendhunter.com/trends/daniels-room), features a [Nike](https://www.trendhunter.com/trends/air-max-plus-moonlight) chandelier made from pairs of stark white Air Maxes. The Nike chandelier hangs in the Parisian mansion, Pershing Hall, which has a long and storied history dating back to the 19th century. The chandelier, which shines brilliantly white using the Nike shoes as a light-refracting tool, is a bold testament to contemporary design and culturally relevant chic. Snarkitecture brought together old and new for this brilliant redesign that accentuates the character of the building while adding modern elements. Besides the Nike chandelier centerpiece, the architectural overhaul used materials like walnut, marble, glass, and Venetian plaster to create a refined look that elevates the retail experience while showcasing the building's historical significance. There is a second, smaller Nike chandelier mounted above the wrapping stairwell. Image Credit: Dezeen, Kith ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 73% | Activity: 37% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Chandelier-adorned Retail Spaces:** Retail spaces are incorporating chandeliers made from unexpected materials to create visually stunning showcases. - **Historic-modern Architectural Blends:** Designers are combining contemporary elements with historic buildings to create a visually striking aesthetic that highlights the building's original character while elevating the space's functionality. - **Lighting as Art Installations:** Businesses are transforming lighting fixtures into eye-catching pieces of artwork that double as functional light sources. ### Where This Applies - **Fashion Retail:** Fashion brands are designing retail spaces that showcase their brand and create a unique shopping experience for their customers. - **Architecture:** Architects and designers are developing innovative ways to blend modern design elements with historic buildings, creating visually stunning spaces. - **Lighting Design:** There is a growing trend toward lighting fixtures that not only function as a source of light, but also serve as unique and striking art installations. ## Related on Trend Hunter - [Evocative Mid-Century Stores](https://www.trendhunter.com/trends/nikos-koulis.md) - [Rejuvenated Concept Candle Stores](https://www.trendhunter.com/trends/candle-stores.md) - [Maximalist Chandelier Designs](https://www.trendhunter.com/trends/baccarat-x-harry-nuriev.md) - [Contemporary Luxury Retail Spaces](https://www.trendhunter.com/trends/contemporary-luxury.md) - [Crystal-Encrusted Stealthy Sneakers](https://www.trendhunter.com/trends/air-max-plus-moonlight.md) - [Colorfully Immersive Retail Experiences](https://www.trendhunter.com/trends/athletic-propulsion-labs-store.md) - [Geometric Jewelry Architecture](https://www.trendhunter.com/trends/nikos-koulis-boutique.md) - [Sci-Fi-Inspired Shoe Stores](https://www.trendhunter.com/trends/new-nodaleto-shoe-store.md) - [Red-Hued Store Interiors](https://www.trendhunter.com/trends/road-to-awe.md)