# Basketball Artists Nike Basketball Players Let Out Their Artistic Side in Colorful Ads By Shelby Lee Walsh | Published 2009-07-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nike-basketball-players References: [adsoftheworld](http://adsoftheworld.com/media/outdoor/nike_basketball_league_battlefield_3) Basketball players let out their artistic side in these three ads from the advertising agency [McCann Worldgroup](https://www.trendhunter.com/trends/shreddie-for-anything) in Hong Kong. The three images are all posters which were handmade by [Nike](https://www.trendhunter.com/trends/city-edition-uniforms) [Basketball League players](https://www.trendhunter.com/trends/let-them-talk). The posters also state that they are “one of 350 and no two are the same,” and that “each is a record of competitions among the players, each a paper battlefield.” Take a look at the gallery above to witness the paper battlefield for yourself. In the words of Nike, “Just do it.” ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 44% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What's Driving This Trend - **Athlete Artistry:** The trend of showcasing athletes' creative talents through advertisements and campaigns. - **Unique Limited Editions:** The trend of creating exclusive limited edition products that are one of a kind and cater to collectors. - **Handmade Advertising:** The trend of creating handmade advertisements to promote authenticity and uniqueness. ### Who This Affects Most - **Sports Apparel:** This trend presents a disruptive innovation opportunity for sports apparel companies to create unique designs and limited edition products in collaboration with athletes. - **Art Supply:** This trend presents a disruptive innovation opportunity for art supply companies to partner with athletes and create unique art products that merge sports and art. - **Advertising Agency:** This trend presents a disruptive innovation opportunity for advertising agencies to explore handmade advertising as a strategy for authenticity and differentiation. ## Related on Trend Hunter - [Artist-Inspired Dynamic Basketballs](https://www.trendhunter.com/trends/round21.md) - [Basketball-Inspired Apparel Collections](https://www.trendhunter.com/trends/draftkings-artist-series.md) - [City-Inspired Basketball Jerseys](https://www.trendhunter.com/trends/city-edition-uniforms.md) - [Museum-Run Basketball Courts](https://www.trendhunter.com/trends/museumrun-basketball-court.md) - [Next-Gen Athlete-Starring Ads](https://www.trendhunter.com/trends/why-do-it-ad.md) - [Athlete-Backed Shoe Campaigns](https://www.trendhunter.com/trends/awaken-your-madness.md) - [Vibrant Graphic Basketballs](https://www.trendhunter.com/trends/dragon-skull-basketball.md) - [Sneaker-Inspired Art Exhibitions](https://www.trendhunter.com/trends/drip.md) - [Basketball-Shaped Sneakers](https://www.trendhunter.com/trends/the-baller.md)