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# Graffiti Street Style Collections
The 6.0 Just Do It Nike Artist Collection Boasts City Style

By Jaime Neely | Published 2011-06-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-artist-collection
References: [freshnessmag](http://www.freshnessmag.com/2011/06/09/nike-6-0-just-do-it-artist-collection/) & [nike](http://www.nike.com/)

The new [Nike](https://www.trendhunter.com/trends/air-max-dn-silhouette) Artist Collection for 6.0 'Just Do It' creatively features a variety of [shoes and t-shirts](https://www.trendhunter.com/trends/panda-dunk-tshirts) that were designed in collaboration with four artists including Jonathan Gray, Brent Rollins, Ben Jones and Michael Leon. The Nike Artist Collection exhibits t-shirts that are printed with the iconic 'Just Do It' tagline as it was interpreted by each of the artists. As a result, each shirt boasts an original design.

The shoes in the collection are all [high-top sneakers](https://www.trendhunter.com/trends/otw-by-vans-line) and painted in vibrant hues to contrast the simple black shirts. Each shoe has a spray-painted effect on the heel and is available in gray, green, purple or yellow. The limited edition Nike Artist Collection can be purchased in Nike stores all around the world.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 56% | Activity: 35% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Collaborative Artist Collections:** Opportunities to collaborate with artists to create unique collections that appeal to niche markets and tap into creative street style.
- **Spray-painted Effect:** Utilizing spray-painted effects on shoes and apparel to create a distinct and edgy aesthetic that resonates with urban fashion trends.
- **Limited Edition Releases:** Releasing limited edition collections that create a sense of exclusivity and drive consumer demand for unique and rare products.

### Where This Applies

- **Fashion/apparel:** Fashion brands can partner with artists to create limited edition graffiti-inspired collections that cater to streetwear enthusiasts and appeal to a younger demographic.
- **Footwear:** The footwear industry can explore innovative design techniques like spray-painted effects to create visually striking sneakers that stand out in the market and attract fashion-forward consumers.
- **Retail:** Retailers can leverage limited edition releases to create buzz, drive foot traffic, and increase sales by offering exclusive collaborations that can only be found in their stores.

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