# Modernized Classic Runners The Nike Air Max 1 Ultra Moire is Lightweight and Flexible By Meghan Young | Published 2015-01-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nike-air-max-1-ultra-moire References: [news.nike](http://news.nike.com/news/a-breath-of-fresh-air-air-max-1-ultra-moire) The [Nike](https://www.trendhunter.com/trends/flamelike-caging-design) Air Max 1 Ultra Moire is the latest addition to the Air Max family and is part of the brand's Spring 2015 lineup. A contemporary version of the classic running shoe, the design is much lighter and more flexible than its predecessors. This is a natural progression as runners begin to appreciate a more natural gait as they hit the pavement. Featuring a completely new outsole, Nike Air Max 1 Ultra Moire is available for both men and women. The shoe is finished with a synthetic suede, laser-perforated, one-piece upper. Nike writes that it "will be the first of Nike's freshly-minted 'Sneaker of the Week' program, which highlights one Nike Sportswear shoe a week." The women's version is [predominantly black-on-black](https://www.trendhunter.com/trends/air-max-95-big-bubble) while the men's boasts more [white and grey accents](https://www.trendhunter.com/trends/cave-stone-colorway). ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 70% | Activity: 78% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Lightweight Running Shoes:** Opportunity for companies to develop running shoes that are lighter and more flexible than traditional designs. - **Natural Gait Appreciation:** The trend towards runners valuing a more natural gait presents opportunities to create innovative footwear that supports a more organic running style. - **Limited Edition Sneaker Programs:** Companies can capitalize on the popularity of limited edition sneaker releases by establishing similar programs that create excitement and demand for their products. ### Industries Being Reshaped - **Sportswear:** The sportswear industry can leverage the trend for lightweight running shoes by focusing on research and development of technologically advanced materials and designs. - **Footwear:** The footwear industry has an opportunity to disrupt traditional running shoe designs by creating innovative shoes that enhance natural gait and provide a lighter, more flexible experience for runners. - **Fashion:** The fashion industry can tap into the limited edition sneaker trend by collaborating with sportswear brands to create exclusive and highly sought-after footwear collections. ## Related on Trend Hunter - [Men's Mesh Running Shoes](https://www.trendhunter.com/trends/flamelike-caging-design.md) - [Classic Technical Running Shoes](https://www.trendhunter.com/trends/air-max-waffle.md) - [Retro Brightly Accented Runners](https://www.trendhunter.com/trends/air-max-craze.md) - [Vibrant Technical Running Sneakers](https://www.trendhunter.com/trends/nike-air-max-waffle.md) - [Comfort-Inspired Men's Shoes](https://www.trendhunter.com/trends/nike-released-air-max-dns.md) - [High-Tech Dynamic Sneakers](https://www.trendhunter.com/trends/air-max-dn8.md) - [Vintage-Inspired Summer Sneakers](https://www.trendhunter.com/trends/air-max-muse-2.md) - [Knitted Breathable Dynamic Sneakers](https://www.trendhunter.com/trends/flyknit-venture.md) - [Metallic-Tinged Sneaker Models](https://www.trendhunter.com/trends/air-max-moto-2k.md)