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# Intentionally Stained Shoes
Customized Nike Air Force 1s with Dirty Distressed Denim

By Rose Nazarali | Published 2009-07-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-air-force-1
References: [highsnobiety](http://www.highsnobiety.com/news/2009/07/29/lazything-custom-air-force-1-for-dj-clark-kent/) & [akalazy](http://www.akalazy.com/2009/07/jailbreaker-series-iv-for-dj-clark-kent_28.html)

DJ Clark Kent has always been a fan of [Nike](https://www.trendhunter.com/trends/tonal-black-denim) [Air Force 1s](https://www.trendhunter.com/trends/sushi-club) and seems to have quite the collection. The famed DJ joined forces with Lazythings to custom create this denim sneaker.

These personalized Air Force 1s have a distressed denim look with faded areas and black stains to give them that ultra worn look. Matched with that clean white sole, DJ Clark Kent’s Air Force 1s look old and dirty while still seeming clean and brand new.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 36% | Activity: 53% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Personalized Distressed Footwear:** Opportunity for customization of footwear with intentionally stained and distressed design elements.
- **Conscious Fashion Statement:** Trend towards footwear that communicates an individual's identity and values through a unique, unconventional aesthetic.
- **Nontraditional Textile Innovation:** Exploration of alternative materials and applications for footwear design, such as the combination of denim and sneakers.

### Industries Being Reshaped

- **Footwear Manufacturing:** Opportunity for footwear companies to offer customizable and unconventional designs to meet consumer demand for unique fashion statements.
- **Textile and Apparel:** Exploration of innovative uses of unconventional materials and textiles for footwear and other fashion items.
- **Retail and E-commerce:** Opportunity for retailers and e-commerce platforms to offer personalized and unconventional footwear options to appeal to the younger consumer market.

## Related on Trend Hunter

- [Dark Denim Rework Sneaker](https://www.trendhunter.com/trends/tonal-black-denim.md)
- [Denim-Detailed Lifestyle Sneakers](https://www.trendhunter.com/trends/bleached-denim-air-jordan.md)
- [Silver Accent Sneakers](https://www.trendhunter.com/trends/summit-whitemetallic-silver.md)
- [Premium Low-Cut Lifestyle Sneakers](https://www.trendhunter.com/trends/air-force-1-low-paris.md)
- [Athlete-Honoring Lifestyle Footwear](https://www.trendhunter.com/trends/linen-edition.md)
- [Paisley Patterned Sneakers](https://www.trendhunter.com/trends/air-force-1-low-paisley.md)
- [Stark Black Low-Cut Sneakers](https://www.trendhunter.com/trends/vanta-black.md)
- [Minimal Contrast Lifestyle Sneakers](https://www.trendhunter.com/trends/light-khaki.md)
- [Sushi Restaurant-Collab Shoes](https://www.trendhunter.com/trends/sushi-club.md)
