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# Adaptable Sportswear
The Nike AeroReact Pullover Top and Half-Zip Supports Human Physiology

By Meghan Young | Published 2015-10-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-aeroreact
References: [news.nike](http://news.nike.com/news/aeroreact)

Running in the winter poses a few challenges -- the most common being what to wear. The women's [Nike](https://www.trendhunter.com/trends/air-milano-jacket) AeroReact Pullover Top and men's Nike AeroReact Half-Zip addresses this particular issue in a technologically advanced way in order to make such [cold weather workouts](https://www.trendhunter.com/trends/tracksmith-no-days-off-ndo-collection) much more enjoyable. They boast adaptable breathability to ensure the wearer doesn't overheat when well into their run.

Brian Stewart, Vice President of [NXT’s](https://www.trendhunter.com/trends/pegasus-premium) Apparel Innovation team, says, "The apparel industry has always been based on the concept of layering. But how can we create apparel that adapts, so that as you change – as you heat up during your run – or as the weather changes around you, you don't have to make those adjustments?” The Nike AeroReact Pullover Top and Half-Zip do just that.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 82% | Activity: 83% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### What's Driving This Trend

- **Adaptable Breathability:** The trend of adaptable breathability in sportswear allows for temperature regulation during workouts, offering a more comfortable and enjoyable experience.
- **Technological Advancements:** The trend of incorporating advanced technologies in sportswear enables innovative solutions to address challenges faced during cold weather workouts.
- **Customizable Layering:** The trend of customizable layering in sportswear allows individuals to easily adapt to changing weather conditions and personal preferences, enhancing overall performance.

### Who This Affects Most

- **Sportswear Manufacturing:** The sportswear manufacturing industry can leverage adaptable breathability and technological advancements to develop innovative, temperature-regulating products for athletes and fitness enthusiasts.
- **Fitness and Wellness:** The fitness and wellness industry can incorporate customizable layering in their offerings to provide customers with versatile and functional sportswear options suited for different climates and workout intensities.
- **Outdoor Apparel:** The outdoor apparel industry can embrace the trend of adaptable sportswear to create garments that offer optimal comfort and performance in varying weather conditions, catering to outdoor enthusiasts and adventurers.

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