# Sneaker Science Labs The Nike 78 Project Gives Artists Free Reign Over Shoe Redesign By Ryan Hinkson | Published 2010-06-01 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/nike-78-project References: [hypebeast](http://hypebeast.com/2010/05/nike78-online-gallery/) & [nike78](http://www.nike78.co.uk/) Recently on Trend Hunter, I wrote about a [fish bowl shaped like a Nike shoe](http://www.trendhunter.com/trends/nike-78-aquarium-shoe). It was the first image released from the Nike 78 Project. Well, the project's online gallery is now up and running and it is flooded with super cool artistic interpretations of the iconic shoes. It's like a [sneaker science lab](https://www.trendhunter.com/trends/drip) gone crazy. There are Nikes made of cake, face masks made out of destroyed running shoes and a cross trainer pin cushion. The Nike 78 Project is definitely something to be seen. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 79% | Activity: 23% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [DIY](https://www.trendhunter.com/diy) ## Key Themes ### Key Themes Behind This Trend - **Artistic Sneaker Redesigns:** Opportunities for artists to reimagine and recreate iconic sneakers, pushing the boundaries of design. - **Upcycled Sneaker Accessories:** Innovations in repurposing old sneakers into functional accessories such as face masks and pincushions. - **Interactive Online Galleries:** The emergence of online platforms showcasing unique and creative sneaker designs, allowing for increased engagement and inspiration. ### Where This Applies - **Art:** Artists and designers can explore new ways to express their creativity through sneaker redesigns. - **Fashion:** Fashion brands can collaborate with artists to create unique and sustainable sneaker accessories. - **Technology:** Technology companies can develop interactive online platforms to foster creativity and showcase innovative sneaker designs. ## Related on Trend Hunter - [Sneaker-Shaped Swimming Pools](https://www.trendhunter.com/trends/sneakerpool.md) - [AI-Backed Sneaker Design Platforms](https://www.trendhunter.com/trends/airimagination.md) - [Boldly Tonal Patient-Designed Sneakers](https://www.trendhunter.com/trends/2024-doernbecher-freestyle.md) - [Makeup Artist-Crafted Sneakers](https://www.trendhunter.com/trends/air-max-dn-silhouette.md) - [Sneaker-Inspired Art Exhibitions](https://www.trendhunter.com/trends/drip.md) - [Artist-Backed Breakdancing Sneaker](https://www.trendhunter.com/trends/jam-sneaker.md) - [Futuristic Sneaker Releases](https://www.trendhunter.com/trends/the-air-max-dn8.md) - [3D-Printed Sports Sneakers](https://www.trendhunter.com/trends/nike-air-max-1000.md) - [Bulbous Dynamic Knitted Sneakers](https://www.trendhunter.com/trends/air-max-flyknit-venture.md)