# Customized Kiddie Charity Kicks The Nike 2011 Doernbecher Freestyle Collection Helps Kids in Need By Matt Ho | Published 2011-10-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nike-2011-doernbecher-freestyle-collection References: [hypebeast](http://hypebeast.com/2011/10/nike-2011-doernbecher-freestyle-collection/) & [ohsu.edu](http://www.ohsu.edu/xd/about/dchf/fundraising/nike-freestyle.cfm) Doernbecher Children’s Hospital in Portland Oregon and [Nike](https://www.trendhunter.com/trends/2024-doernbecher-freestyle) have joined forces together to bring the Nike 2011 Doernbecher Freestyle Collection. The partnership began in 2004, and since then, the two have worked together to try and help out kids in need. Each year Doernbecher's staff selects a handful of patients to pay a visit to the Nike campus to personally meet a design mentor who will help them create their own sneakers. The Nike 2011 Doernbecher Freestyle Collection includes a wide variety of sneaker models from the brand. This year, they've added "an additional installment of six Nike and Jordan silhouettes from the privileged patient-designers," according to [Hypebeast](https://www.trendhunter.com/trends/jordan-clarkson). Styles include [Air Max 95](https://www.trendhunter.com/trends/honey-blacks), Air Jordan IV, Nike Shox NZ and more. All proceeds from the sales will go to the hospital and will be available on November 5th online. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 30% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Charitable Partnerships:** Businesses can create partnerships with hospitals or charities to support a cause, while also promoting their products or services. - **Customization:** Offering customized products or services can give customers a unique experience and create a sense of exclusivity. - **Limited Edition Releases:** Releasing limited edition products can create a sense of urgency and exclusivity among customers, increasing demand for the product. ### Sectors Adopting This - **Sportswear:** Sportswear companies can leverage their products to support a charitable cause while increasing brand visibility and customer loyalty. - **Healthcare:** Hospitals and healthcare organizations can partner with businesses to raise funds for patients in need while also promoting their services. - **Retail:** Retailers can offer customized and limited edition products to create a unique shopping experience and increase customer satisfaction and loyalty. ## Related on Trend Hunter - [Boldly Tonal Patient-Designed Sneakers](https://www.trendhunter.com/trends/2024-doernbecher-freestyle.md) - [Food-Themed Sneakers](https://www.trendhunter.com/trends/chipotle-x-nike-air-force-1.md) - [Charitable Horse Sneakers](https://www.trendhunter.com/trends/horse-kicks.md) - [Iced Coffee-Honoring Sneakers](https://www.trendhunter.com/trends/ice-coffee-day.md) - [Fuzzy Winter-Themed Sneakers](https://www.trendhunter.com/trends/abominable-snowman-dunk-low.md) - [Drink Mix Activewear Partnerships](https://www.trendhunter.com/trends/koolaid-and-nike.md) - [Crackled Holiday-Inspired Shoes](https://www.trendhunter.com/trends/nike-5.md) - [Autism-Supporting Athletics Brands](https://www.trendhunter.com/trends/nba-nike-autism-awareness.md) - [Multi-Color Spring Sneakers](https://www.trendhunter.com/trends/air-max-90-1.md)