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# Nike 2007
Collection Highlights

By Djemal | Published 2006-12-15 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/nike-2007-collection-highlights
References: [lifever.wordpress](http://lifever.wordpress.com/) & [highsnobiety](http://www.highsnobiety.com/features/the_dance_by_nike/index.htm)

[Nike](https://www.trendhunter.com/trends/air-cushioning) is once again raising the bar in creating an outstanding collection for 2007 with a special something for everyone. If you want to know what people will be wearing on their feet next year then look no further. The [Nike sneaker collections](https://www.trendhunter.com/trends/nike-form-follows-motion) will combine both [performance and design](https://www.trendhunter.com/trends/the-air-max-dn8) and blaze a trail which others can only follow.

Women will be specially catered for with a collection based around the world of Dance. The exciting new range will feature sleek and elegant design which packs a performance punch. Fit for any stage The Dance inspired collection will epitomise the showmanship of the arts and relay many messages with their colors and materials.

Let the cravings begin...

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 86% | Activity: 5% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Why This Trend Is Growing

- **Performance-design Combination in Sneaker Collections:** Nike's 2007 collection blends performance and design, setting a trend for sneaker brands to follow.
- **Specialized Collections for Women:** Nike's dance-inspired collection designed for women's performance sets a trend for brands to create specialized collections for women's specific activities.
- **Color-material Retelling of Stories:** Nike's Dance inspired sneaker collections use colors and materials to tell a unique story, setting a trend for sneakers to become a medium of storytelling through design choices.

### Industries Being Reshaped

- **Sports and Fashion:** Sports brands and fashion brands can collaborate to create performance-enhancing yet stylish sneaker collections.
- **Women's Fashion and Performance:** There is an opportunity for brands to cater specifically to women's fashion and performance needs through specialized collections.
- **Sneaker Design and Storytelling:** Sneaker brands can leverage design choices and materials to create unique stories and experiences for their customers.

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