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# Streetwear Brand School Supplies
Nigo's Human Created a Line of School Accessories for Kids

By Madison Mackay | Published 2018-06-18 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/nigos-human-made
References: [hypekids](https://hypekids.com/2018/1/nigo-human-made-wallet-stationery-set) & [coldcoffee.jp](https://coldcoffee.jp/NEW-ARRIVAL-c-259.html)

After founding the high-end streetwear brand [BAPE](https://www.trendhunter.com/trends/monogramheavy-bags), [Nigo's](https://www.trendhunter.com/trends/human-made1) Human Made brand is the latest venture from the celebrity designer hitting the scene with products for adults and kids.

The new lifestyle brand created a line of [back-to-school accessories for children](https://www.trendhunter.com/trends/taggeez) that features fun pencil cases, fun pouches and key chains. The luxurious line was designed to keep every child's valuables safe at school while still providing high-end style. Each piece is made with quality materials to ensure the durable products can be used throughout the entire school year.

Designed for kids and teens, the new line of back-to-school products from Nigo's Human Made is available online now ranging from $14 to $67.

## Trend Insights (Trend Hunter)

- Score: 6.9/10
- Popularity: 100% | Activity: 99% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### Key Themes Behind This Trend

- **Luxurious Back-to-school Accessories:** Disruptive innovation opportunity: Create a line of high-end school supplies for kids that combine functionality with luxury.
- **Celebrity-designed Kids Products:** Disruptive innovation opportunity: Collaborate with famous designers to create exclusive product lines for children.
- **Quality Materials for School Supplies:** Disruptive innovation opportunity: Develop durable school supplies made from high-quality materials that last longer than traditional options.

### Where This Applies

- **Fashion and Apparel:** Disruptive innovation opportunity: Integrate fashion-forward designs into school supplies to create a new segment in the fashion industry.
- **E-commerce:** Disruptive innovation opportunity: Create an online platform that specializes in selling high-end school supplies for children.
- **Product Design:** Disruptive innovation opportunity: Design innovative school supplies that improve functionality and add value to the market.

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