# Night-Run Fuel Sachets Nike and SiS Pair Running Fuel with After Dark Tour By Amy Duong | Written with AI assistance | Published 2026-10-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/night-run-fuel-sachets References: [retailtimes](https://retailtimes.co.uk/nike-and-sis-launch-co-branded-performance-nutrition-range)  Nike is expanding race-day fueling with a co-branded performance nutrition line from Science in Sport for runners taking part in the Nike After Dark Tour. It is Nike's first co-branded nutrition project alongside a specialist fueling brand, tied to a seven-city night-running series in Shanghai, Sydney, Mexico City, London, Los Angeles, Manila and Mumbai. One gel format delivers 22 g of single-source carbohydrate, giving runners an easy energy option during the run. A recovery clear sachet is formulated for female runners, extending the line beyond mid-race fuel into a more specific post-run need. Seven After Dark cities give the range a built-in audience of runners and turn event branding into a product trial moment. Nike's first co-branded nutrition line widens what athletes can expect from a tour partner by folding performance fuel into the race experience. Image Credit: Nike, SiS ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 44% | Activity: 33% | Freshness: 100% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Event-based Nutrition:** Race series are becoming launch platforms for performance products, creating space for brands to convert participation moments into high-intent product trials. - **Gender-specific Recovery:** Female-focused post-run formulations point to a growing market for athletic nutrition that reflects more specific physiological and recovery needs. - **Co-branded Fueling:** Partnerships between sportswear leaders and specialist nutrition brands expand the athlete ecosystem by blending gear, events and consumable performance support. ### Who This Affects Most - **Sports Nutrition:** Portable gels and recovery sachets illustrate how convenience-led formats can deepen product relevance during both endurance activity and post-event recovery. - **Athletic Apparel:** Apparel brands are extending beyond footwear and clothing into adjacent performance categories that strengthen loyalty across the full training journey. - **Experiential Marketing:** Night-running tours demonstrate how branded events can function as immersive retail channels where community, performance and sampling intersect. ## Related on Trend Hunter - [Pop-Up Recovery Shops](https://www.trendhunter.com/trends/nikes-soup-shop.md) - [Recovery Soup Stalls](https://www.trendhunter.com/trends/pop-up-soup-shop.md) - [Carbohydrate-Rich Unflavored Energy Gels](https://www.trendhunter.com/trends/unflavored-energy-gel.md) - [All-in-One Runner Supplements](https://www.trendhunter.com/trends/wallbreaker.md) - [Orange Lemonade Electrolyte Beverages](https://www.trendhunter.com/trends/ultra-electrolytes.md) - [Performance-Driven Energy Gels](https://www.trendhunter.com/trends/energy-gel1.md) - [Co-Branded Performance Smoothies](https://www.trendhunter.com/trends/impact-kitchens.md) - [Personalised Race Fuel Planners](https://www.trendhunter.com/trends/split-fuel.md) - [Athlete-Backed Electrolyte Hydration Mixes](https://www.trendhunter.com/trends/electrolyte-hydration-mix.md)