# Southern BMX Cruising Clips Nigel Sylvester x Gatorade All Day Sessions Drift Through New Orleans By Matt Ho | Published 2011-06-17 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/nigel-sylvester-x-gatorade-all-day-sessions References: [freshnessmag](http://www.freshnessmag.com/2011/06/15/nigel-sylvester-x-gatorade-all-day-sessions-new-orleans-video/) & [youtube](http://www.youtube.com/user/BMXGatorade) There have been a lot of skateboard videos, now it's time for [BMX](https://www.trendhunter.com/trends/bmx-team) bikes courtesy of the Nigel Sylvester x [Gatorade](https://www.trendhunter.com/trends/g-arena) All Day Sessions clip. The Nigel Sylvester x Gatorade All Day Sessions is part of Sylvester's three-part video series with the drink company. This clip takes the audience through the Southern charms of New Orleans as he and Ralphy Ramos cruise around the city. The two display several impressive tricks as they grind rails and jump off walls. All in all, it looks like anyone's ideal summer day riding out in the sun. The Nigel Sylvester x Gatorade All Day Sessions is a charming video that gives the audience a nice tour of New Orleans through extreme sports. A bit of Southern hospitality and BMX-ing never hurt anyone. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 9% | Activity: 32% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Extreme Sports Tourism:** Opportunity to attract tourists by promoting cities or regions as destinations for extreme sports activities and experiences. - **Brand-sponsored Video Series:** Opportunity for brands to collaborate with athletes and content creators to produce video series that showcase their products and values. - **Interactive Urban Exploration:** Opportunity to engage audiences through immersive experiences that combine urban exploration and interactive media technology. ### Industries Being Reshaped - **Tourism and Hospitality:** Disruptive innovation opportunities include creating unique adventure tourism packages centered around extreme sports and collaborating with influencers to promote destinations. - **Athletic Apparel and Equipment:** Opportunities for disruptive innovation include sponsoring athletes to create branded content and developing specialized products for extreme sports activities. - **Media and Entertainment:** Opportunities for disruptive innovation include creating interactive digital experiences that combine urban exploration, extreme sports, and branded content. ## Related on Trend Hunter - [Luxury BMX Bike Luggage](https://www.trendhunter.com/trends/rimowa-bike-case.md) - [BMX-Celebrating Brand Events](https://www.trendhunter.com/trends/bmx-team.md) - [Street-Informed Collaborative E-Bikes](https://www.trendhunter.com/trends/zx-bike.md) - [Motocross-Inspired Eyewear Campaigns](https://www.trendhunter.com/trends/eyewear-campaigns.md) - [High-Energy Retail-Focused Experiential Tours](https://www.trendhunter.com/trends/experiential-tour.md) - [Limited-Edition Lowrider Bikes](https://www.trendhunter.com/trends/lowrider-bike.md) - [Skateboarder-Inspired Footwear Spots](https://www.trendhunter.com/trends/nyjah-4.md) - [Record-Breaking Skate Megaramps](https://www.trendhunter.com/trends/red-bulls-building-drop.md) - [Social Change-Promoting Skateboarding Programs](https://www.trendhunter.com/trends/saved-by-skateboarding.md)