# Picturesque Peak Photography Nicholas Hance McElroy Captures Nature on the West Coast By Marissa Liu | Published 2009-12-18 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/nicholas-hance-mcelroy References: [nhmcelroy](http://nhmcelroy.com/home.html) Nicholas Hance McElroy takes beautiful photographs. Clicking through his portfolio makes me a little homesick for the [snow-covered peaks and evergreen rain forests](https://www.trendhunter.com/trends/openspace-architecture) of British Columbia. McElroy, a Seattle native, captures the overcast, solitary nature of the West Coast. All of the images captured by Nicholas Hance McElroy are steeped in nature. Click through the gallery to see more of his [stunning images](https://www.trendhunter.com/trends/artiste-series) or visit his website to view his entire portfolio. **Implications** - Consumers in modern society are trying to stay [connected to nature](https://www.trendhunter.com/trends/reconnect-with-nature) as best as they can. Products that promote a sustainable lifestyle appeal to those who want to be more eco-conscious despite the growing number of harms being done to the environment each day. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 20% | Activity: 3% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Sustainable Lifestyle:** Opportunity for products that promote a sustainable lifestyle to appeal to eco-conscious consumers trying to stay connected to nature. - **Nature-centric Photography:** Potential for photography industry to focus on capturing the beauty of nature, reflecting consumers' desire to stay connected with the natural world. - **Digital Portfolio Showcase:** Disruptive innovation opportunity for online platforms or apps that provide a seamless and immersive experience for photographers to showcase their portfolios digitally. ### Where This Applies - **Eco-friendly Products:** Opportunity for businesses in the eco-friendly product industry to cater to the growing demand for sustainable lifestyle choices. - **Photography:** Photography industry can capitalize on consumers' desire for nature-centric photography by offering services and products that focus on capturing the beauty of natural landscapes. - **Digital Platforms:** Digital platforms and apps can disrupt the photography industry by providing innovative solutions for showcasing photographers' portfolios online. ## Related on Trend Hunter - [Sustainable Traveling Cups](https://www.trendhunter.com/trends/miir.md) - [Landscape-Inspired Candles](https://www.trendhunter.com/trends/great-white-north-collection.md) - [Artful Wintry Fragrances](https://www.trendhunter.com/trends/glasshouse-fragrances-northern-peaks.md) - [Contemporary Nature-Inspired Homes](https://www.trendhunter.com/trends/nebo-house.md) - [Modern Mountainous Luxury Homes](https://www.trendhunter.com/trends/robert-chisholm-architects.md) - [Nature-Inspired Brick Properties](https://www.trendhunter.com/trends/populus-seattle.md) - [Human Nature-Themed Art Galleries](https://www.trendhunter.com/trends/sea-im-awake.md) - [Tranquil Nature-Centric Cabin Designs](https://www.trendhunter.com/trends/nortehaus.md) - [Mountaintop Wooden Cozy Homes](https://www.trendhunter.com/trends/william-hunter-collective.md)