# Subtly Twisted Furniture Niche London's Collection are Full of Minimalist Modern Visuals By Meghan Young | Published 2014-11-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/niche-london References: [design-milk](http://design-milk.com/niche-london-new-2013-collection/) & [nichelondon](http://nichelondon.com) There is a fine art to furniture in order to make pieces stand out but also last a lifetime; [Niche London](https://www.trendhunter.com/trends/niche-recipes) has found a way to balance between the two in order to create designs that appeal to the contemporary soul. The studio debuted three pieces at 100% Design, the Lewin Bar Stool, Arvo Coffee Table and On Reflection, that are at once complex yet simple. For instance, On Reflection is a [bar table](https://www.trendhunter.com/trends/modern-table-designs) that boasts a mirror surface and [slim legs](https://www.trendhunter.com/trends/studio-lehn), hence its name. The coffee table, on the other hand, has a subtly twisted midsection that adds an interesting visual while also still being incredibly practical. Great for the home, office or other setting, Niche London's designs are very versatile. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 74% | Activity: 51% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Minimalist Furniture:** Opportunity to create minimalist furniture designs that balance simplicity with visual interest. - **Versatile Designs:** Opportunity to develop furniture designs that can be used in various settings, such as home, office, or other spaces. - **Visual Intrigue:** Opportunity to incorporate visually intriguing elements into furniture designs, such as subtly twisted midsections or mirror surfaces. ### Industries Being Reshaped - **Furniture Manufacturing:** Disruptive innovation opportunity to create and produce minimalist and versatile furniture designs. - **Interior Design:** Disruptive innovation opportunity to incorporate visually intriguing furniture pieces into interior design projects. - **Home Decor Retail:** Disruptive innovation opportunity to showcase and sell furniture designs with minimalist aesthetics and versatile functionality. ## Related on Trend Hunter - [Glass Geometry Furniture](https://www.trendhunter.com/trends/glass-collection.md) - [Tailor-Made Furniture Ranges](https://www.trendhunter.com/trends/aesthetics-and-functionality.md) - [Unique Burl-Inspired Furniture](https://www.trendhunter.com/trends/don-heston-studio.md) - [Sustainable Chrome Furniture](https://www.trendhunter.com/trends/cork-collection.md) - [Elegant Tonal Table Collections](https://www.trendhunter.com/trends/silos-collection.md) - [Minimal Collaborative Furniture](https://www.trendhunter.com/trends/ash-furniture.md) - [Jewelry-Inspired Furniture](https://www.trendhunter.com/trends/through-chrome-reflections.md) - [Textured Modern Furniture Lines](https://www.trendhunter.com/trends/touch-collections.md) - [Wood-Centric Simple Furniture Series](https://www.trendhunter.com/trends/collective-collection.md)