# Pro-Choice Ad Bans The NGO Marie Stopes Commercial Creates Controversy in the UK By Joanne Lam | Published 2010-05-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ngo-marie-stopes References: [tressugar](http://www.tressugar.com/Abortion-Commercial-Air-TV-UK-8489962) & [mariestopes.org.uk](http://www.mariestopes.org.uk/PressReleases/UK/First_ever_TV_Commercial_for_Abortion_Services_to_air_in_Britain.aspx) 'NGO Marie Stopes' is an organization which keeps adults informed when it comes to pregnancy inquiries. Realizing that less than half of the [adult population in the UK](https://www.trendhunter.com/trends/this-is-not-a-home) is aware of their professional consult options, the group decided to create a [commercial about](https://www.trendhunter.com/trends/kiehls-response) [unplanned pregnancy](https://www.trendhunter.com/trends/good-start) to be aired May 24th, 2010. This ad has already been banned in some areas of the UK because of its supposed implications towards the concept of abortion. However, the 'NGO Marie Stopes' organization argues that it is simply trying to provide information to those who need it. Would you want this ad to be aired where you live? ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 29% | Activity: 28% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### What Makes This Trend Stand Out - **Controversial Advertisements:** Disruptive innovation opportunity: Creating bold and thought-provoking advertisements that challenge societal norms and spark conversations. - **Promoting Reproductive Health:** Disruptive innovation opportunity: Developing innovative ways to educate and raise awareness about reproductive health options and services. - **Debating Abortion Rights:** Disruptive innovation opportunity: Exploring new platforms for open and respectful discussions about abortion rights and women's health. ### Sectors Adopting This - **Advertising:** Disruptive innovation opportunity: Leveraging emerging technologies and creative storytelling techniques to push boundaries in advertising campaigns. - **Reproductive Health Services:** Disruptive innovation opportunity: Introducing user-friendly digital platforms and telemedicine solutions to enhance access to reproductive health services and information. - **Social Debate and Advocacy:** Disruptive innovation opportunity: Leveraging social media and online platforms to foster productive conversations and initiatives around controversial topics such as abortion rights. ## Related on Trend Hunter - [Next-Gen Contraception Campaigns](https://www.trendhunter.com/trends/julie.md) - [Reproductive Health Campaigns](https://www.trendhunter.com/trends/reproductive-health-campaign.md) - [Mock Social Good Fashion Ads](https://www.trendhunter.com/trends/not-models-own.md) - [Anti-Social Media Censorship Petitions](https://www.trendhunter.com/trends/social-media-censorship.md) - [Ball Game-Promoting Urban Initiatives](https://www.trendhunter.com/trends/more-ball-games.md) - [Branded Pregnancy Scans](https://www.trendhunter.com/trends/pregnancy-scans.md) - [Soccer Match Women's Aid Ads](https://www.trendhunter.com/trends/womens-aid-campaign.md) - [Heartfelt Adoption Campaigns](https://www.trendhunter.com/trends/homecentre-thehomecoming.md) - [Meat-Free Deli Product Commercials](https://www.trendhunter.com/trends/meatfree-campaign.md)