# Rapper-Backed Sporty Streetwear
NFL and OVO Launch a New Collection of Streetwear Designs

By Amy Duong | Published 2023-02-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nfl-and-ovo
References: [hypebeast](https://hypebeast.com/2023/2/nfl-octobers-very-own-ovo-collab-release-info) & [us.octobersveryown](https://us.octobersveryown.com/)

NFL and OVO work in collaboration to deliver an officially licensed capsule collection that is detailed with co-branded accents that celebrate the league's teams. Before the capsule is set to drop, OVO launches a campaign that sees Lil Wayne wearing the Green Bay Packers apparel along with Benny the Butcher wearing the Buffalo Bills apparel.

Additionally, the duo also aims to celebrate the Canadian heritage of the partnership as Canadian NFL players Devon Holland, who plays as Safety for the Miami Dolphins along with Neville Gallimore, who is the Defensive Tackle for the Dallas Cowboys will be styled for the capsule as well on their social channels. The collection is made up of letterman jackets, graphic tees, and hoodies.

Image Credit: October's Very Own, [hypebeast](https://hypebeast.com/2023/2/nfl-octobers-very-own-ovo-collab-release-info), [us.octobersveryown](https://us.octobersveryown.com/)