# Luxury Car Helmets The NewMax Ferrari Helmet Heps You Protect Your Dome in Style By Jordan Sowunmi | Published 2011-05-26 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/newmax-ferrari References: [hypebeast](http://hypebeast.com/2011/05/ferrari-style-helmet-by-newmax/) & [store.ferrari](http://store.ferrari.com/en/sports-games/sport/helmets/ferrari-style-helmet-by-newmax.html) The NewMax Ferrari helmet only serves to further the reputation of originality that the 64-year-old company has cultivated since its inception. The Newmax Ferrari helmet was created as a tribute to the Maranello, the two-seat, two-door high-performance luxury vehicle that the company launched in 2002. It contains an outer shell covered with an advanced thermoplastic polymer, equipped with a high-gloss, scratch-resistant polish. The NewMax Ferrari helmet drips of class and style. The Ferrari logo is emblazoned on the back of the helmet, and the emblem is small, but noticeable on the front. If you want to protect your cranium in style, it's going to cost you. The NewMax Ferrari helmet runs a cool $343 USD before shipping expenses. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 30% | Activity: 38% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What Makes This Trend Stand Out - **Luxury Car Gear:** Luxury car companies are diversifying into gears such as helmets that complement their brand. - **High-end Protective Gear:** The demand for protective gears that provide both function and fashion is on the rise among consumers with disposable income. - **Automotive Fashion Accessories:** Upcoming fashion accessory trends are expected to include more automotive-inspired items. ### Sectors Adopting This - **Luxury Automotive:** The luxury automotive industry can expand into the gear industry, offering high-quality, styled protective gear such as helmets. - **Fashion and Accessories:** The fashion and accessory industry can capitalize on the trend of high-end protective gear, incorporating it to its product line. - **Sporting Goods:** There is an opportunity for sporting goods companies to expand offerings into fashion-forward protective gear, aligning with the interests of luxury auto enthusiasts. ## Related on Trend Hunter - [3D-Printed Cycling Helmets](https://www.trendhunter.com/trends/kask.md) - [Aerodynamic Professional Cyclist Helmets](https://www.trendhunter.com/trends/aerohead-ii.md) - [Ultra-Luxe Automotive Publications](https://www.trendhunter.com/trends/ferrari-endurance.md) - [Camera-Equipped Motorcyclist Helmets](https://www.trendhunter.com/trends/forcite-mk1s-smart-helmet.md) - [Luxe Limited-Edition Fountain Pens](https://www.trendhunter.com/trends/stilema-sp3.md) - [Collaboration Sport Use Helmets](https://www.trendhunter.com/trends/malle-x-nexx-atp-helmet.md) - [E-Bike-Centric Helmets](https://www.trendhunter.com/trends/pedelec-2-ace.md) - [Sports Car-Inspired Pens](https://www.trendhunter.com/trends/montblanc-great-characters-enzo-ferrari-pens.md) - [Connected Motorcycle Helmets](https://www.trendhunter.com/trends/shoei-opticson-smart-motorcycle-helmet.md)