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# New York-Themed Menus
The New McDonald’s France Menu Features New York City Street Foods

By Katherine Pendrill | Published 2016-04-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/new-york-city-street-foods
References: [chewboom](http://www.chewboom.com/2016/04/24/mcdonalds-france-launches-new-york-street-food-menu/) & [mcdonalds.fr](https://www.mcdonalds.fr/produits/sandwichs/mcwrap-cheese)

McDonald’s France recently launched a seasonal menu that offers the chain's take on New York City street foods. While classics such as [soft pretzels](https://www.trendhunter.com/trends/salted-caramel-pretzel-lineup) and hot dogs may be missing, the menu provides customers with a variety of portable snack options.

The New York Street Food menu consists of six items that range from full-sized burgers to sweet desserts. For those looking for something more hearty, the menu includes a [Grilled Cheese and Bacon burger](https://www.trendhunter.com/trends/shake-shack-french-onion), a Original Sweet Mustard burger and a Cheese McWrap stuffed with breaded cheese nuggets. For snaking, the menu includes thick-cut potato chips and a Sharing Box, while the dessert option consists of a caramel sundae. Each item is meant to offer a new take on classic New York City street foods, while still appealing to European taste preferences.

The new menu will be available until May 30th at participating [McDonald's](https://www.trendhunter.com/trends/mcdonalds-france-global-menu) restaurants across France.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 83% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Seasonal Menus:** Opportunity for restaurants to feature new and limited-time menu offerings to attract customers and create buzz.
- **International Flavors:** Opportunity to incorporate global culinary influences into menus to cater to diverse customer preferences and expand culinary experiences.
- **Food Mashups:** Opportunity to create fusion dishes that combine elements from different culinary traditions to appeal to adventurous eaters seeking unique flavor combinations.

### Where This Applies

- **Fast Food:** Opportunity for fast food chains to introduce innovative menu items inspired by popular street foods to attract new customers and differentiate from competitors.
- **Restaurant:** Opportunity for restaurants to offer themed menus inspired by iconic cities or regions to create a memorable dining experience and generate customer interest.
- **Food and Beverage:** Opportunity for food and beverage companies to collaborate with popular franchises to create limited-time menu items that leverage consumer nostalgia and generate sales.

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