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# Vibrant Adventuring Illustrations
The New Work by Henry McCausland is Playful and Imaginative

By Meghan Young | Published 2014-06-17 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/new-work-by-henry-mccausland
References: [itsnicethat](http://www.itsnicethat.com/articles/illustration-henry-mccausland) & [henrymccausland](http://henrymccausland.com/)

The new work by Henry McCausland, an artist who happens to be a Scorpio, is as [playful and imaginative](https://www.trendhunter.com/trends/the-shape-of-play) as ever. Full of [elaborate scenes](https://www.trendhunter.com/trends/anima) that are given a [subtle abstract aesthetic](https://www.trendhunter.com/trends/what-are-you-looking-at) due to the soft brush strokes and sketched lines, the images often depict an everyday adventure. Whether that is running with a pack of dogs or heading on a road trip, the scenes are rife with narrative that the audience is encouraged to flesh out themselves.

First featured in [2011](http://www.trendhunter.com/trends/henry-mccausland), the new work by Henry McCausland shows that his passion for the world of art has not subsided. Instead, he has continued to hone his skills as well as his imagination to create scenes that will captivate many people of all ages. It's Nice That compares his work to 'Beasts of the Southern Wild.'

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 5% | Activity: 3% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What's Driving This Trend

- **Abstract Adventuring:** Explore opportunities to incorporate abstract aesthetics into adventure-focused designs or campaigns.
- **Playful Narrative:** Consider ways to incorporate playful visual storytelling into branding or marketing materials.
- **Everyday Adventure:** Explore the appeal of everyday adventures for consumer products or experiences.

### Who This Affects Most

- **Art:** Consider how abstract aesthetics might disrupt traditional styles or mediums in the art world.
- **Design:** Explore opportunities to incorporate playful visual storytelling into design projects, such as branding or packaging.
- **Travel:** Consider the potential of promoting everyday adventures as part of travel experiences or tourism campaigns.

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