# Smoky Vegan Pepperoni Slices Trader Joe's New Vegan Pepperoni is a Faux Meat Pizza Topper By Katherine Pendrill | Published 2024-02-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/new-vegan-pepperoni References: [traderjoes](https://www.traderjoes.com/home/products/pdp/vegan-pepperoni-076348)  [Trader Joe's](https://www.trendhunter.com/trends/vegetarian-meatless-cheeseburger-pizza) is expanding its lineup of faux meat options with the debut of its new Vegan Pepperoni product. Just as the name suggests, Trader Joe's new Vegan Pepperoni is a plant-based take on a [classic pizza topper](https://www.trendhunter.com/trends/salami-lorraine). The new product is made for the brand by a trusted supplier of meat alternatives, who combines [plant-based proteins](https://www.trendhunter.com/trends/tofu-slices) with savory seasonings to get just the right taste and texture. The Vegan Pepperoni also comes in a pre-sliced format, which makes it easy to toss on a pizza, layer into a sandwich, or even throw in an antipasto salad. And while the new Vegan Pepperoni product is aimed at vegan and vegetarian consumers, flexitarians will also love to have this handy meat-free option on hand for their next pizza night. Image Credit: Trader Joe's ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 36% | Activity: 52% | Freshness: 21% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Meat Alternatives:** Trader Joe's new Vegan Pepperoni is a plant-based take on a classic pizza topper. - **Pre-sliced Convenience:** The Vegan Pepperoni also comes in a pre-sliced format, which makes it easy to toss on a pizza, layer into a sandwich, or even throw in an antipasto salad. - **Flexitarian Options:** flexitarians will also love to have this handy meat-free option on hand for their next pizza night. ### Sectors Adopting This - **Plant-based Food:** Trader Joe's new Vegan Pepperoni taps into the growing demand for plant-based meat alternatives. - **Convenience Foods:** The pre-sliced format of the Vegan Pepperoni caters to the convenience-seeking consumer. - **Vegetarian and Vegan Products:** The Vegan Pepperoni is targeted towards vegan, vegetarian, and flexitarian consumers. ## Related on Trend Hunter - [Spicy Meat-Free Pizza Toppings](https://www.trendhunter.com/trends/spicy-pepperoni-style-slices.md) - [Meatless Cheeseburger Pizzas](https://www.trendhunter.com/trends/vegetarian-meatless-cheeseburger-pizza.md) - [Vegan Pepperoni Pizzas](https://www.trendhunter.com/trends/pizza-my-heart.md) - [Jackfruit-Based Pepperoni Slices](https://www.trendhunter.com/trends/jackfruit-pepperoni.md) - [Plant-Based Pepperoni Slices](https://www.trendhunter.com/trends/plantaway.md) - [Plant-Based Pepperoni](https://www.trendhunter.com/trends/plantcraft.md) - [Vegan Ground Meat Mixtures](https://www.trendhunter.com/trends/meatless-ground.md) - [Meat-Free Breakfast Patties](https://www.trendhunter.com/trends/meatless-breakfast-sausage-patties.md) - [Plant-Based Pizza Ingredients](https://www.trendhunter.com/trends/plantbased-pizza-ingredients.md)