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# Supercharged Coupe Cars
The Upgraded Subaru BRZ Offers Boosted Handling and Balance

By Rahul Kalvapalle | Published 2016-05-28 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/new-subaru-brz
References: [gizmag](http://www.gizmag.com/subaru-brz-power-boost/43558/) & [media.subaru](http://media.subaru.com/newsrelease.do/)

The latest and greatest version of the Subaru BRZ is a vehicle that takes all the great advantages of the original BRZ but gives it a timely and much-needed power boost in order to bring it up to speed with the needs and desires of auto buyers in 2016.

This particular vehicle comes equipped with a 2-liter engine that is capable of pumping out in excess of 200 horsepower whilst also offering a healthy torque in the region of 151 pound-feet. While this vehicle doesn't offer a mindblowing horsepower upgrade over its predecessor, it more than makes up for that with improved handling and safety features that make for a better and more productive ride.

This new Subaru BRZ will appeal to drivers who understand that great driving isn't merely about acceleration but also about handling, stability and balance.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 35% | Activity: 19% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Upgraded Sports-coupe Cars:** The latest innovations in sports-coupe cars are upgrading engines and handling features to appeal to drivers who prioritize both speed and handling.
- **Improved Driving Experience:** Auto manufacturers are prioritizing improved handling, stability, and balance in their design upgrades to better meet the needs and wants of drivers in 2016.
- **Balanced Horsepower and Torque:** Auto buyers in 2016 are seeking sports-coupe cars that balance horsepower and torque to provide a productive and enjoyable ride on the road.

### Where This Applies

- **Automotive:** Auto manufacturers and car dealerships can seize an opportunity in targeting car buyers who value both speed and handling in their driving experience by offering sports-coupe cars with upgraded engines and handling features.
- **Technology:** Technology companies specializing in car design could disrupt the automotive industry by providing innovative solutions and upgrades to improve the handling and safety features of sports-coupe cars.
- **Sports:** Sports industries and events can align themselves with sports-coupe cars that prioritize the balance of horsepower and torque to appeal to drivers who crave both speed and handling in their competitive driving scenes.

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