# Gold-Plated Hi-Fi Audio Players These New Sony Walkmans Come in Two Model Options By Michael Hemsworth | Published 2022-02-11 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/new-sony-walkmans References: [yankodesign](https://www.yankodesign.com/2022/02/10/sony-walkman-makes-a-grand-comeback-with-their-latest-stunning-gold-plated-hi-fi-audio-player/?utm_source=rss&utm_medium=rss&utm_campaign=sony-walkman-makes-a-grand-comeback-with-their-latest-stunning-gold-plated-hi-fi-audio-player) & [sony-asia](https://www.sony-asia.com/)  The Sony [Walkman](https://www.trendhunter.com/trends/walkman-mwa306) changed the game when it came to audio in the 1980s but has been replaced in recent years with alternative solutions like smartphones, but these new Sony [Walkmans](https://www.trendhunter.com/trends/retro-audio-player) have been announced to help revive the product line. The Walkmans come in the form of the [NW-WM1ZM2](https://www.trendhunter.com/trends/premium-music-players) and the NW-WM1AM2, which focus on delivering Hi-Fi audio access from anywhere that simply hasn't been possible with most devices on the market today. Both devices run Android 11 that will enable access to conventional music and podcast services, but really shine when it comes to allowing lossless music playback. The new Sony Walkmans come in an eye-catching gold variant for the NW-WM1ZM2, while the NW-WM1AM2 features an aluminum chassis along with a black anodized finish. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 53% | Activity: 3% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Key Themes Behind This Trend - **Hi-fi Audio Revival:** Premium and high-quality audio experiences are re-emerging as consumers seek lossless music playback and modernized nostalgic devices. - **Lossless Streaming Services:** A growing demand for lossless audio quality prompts the development of new streaming services catering to audiophile-grade listening experiences. - **Retro Tech Reinvention:** The resurgence of vintage technologies redesigned with modern features offers a perfect blend of nostalgia and innovation for users. ### Where This Applies - **Audio Technology:** Companies in the audio tech industry are investing in resurrecting iconic devices to appeal to a new generation of demanding and nostalgic consumers. - **Streaming Platforms:** Streaming services are distinguishing themselves by offering high-quality, lossless audio streams, expanding their user base and catering to niche markets. - **Mobile Devices:** Smartphone and portable device manufacturers may capitalize on the rising trend of Hi-Fi audio and retro tech, incorporating features that cater to consumers' craving for nostalgia and exceptional quality. ## Related on Trend Hunter - [High-Resolution Audio Players](https://www.trendhunter.com/trends/premium-music-players.md) - [Retro High-Quality Audio Devices](https://www.trendhunter.com/trends/walkman-mwa306.md) - [Audio-Enhancing Music Players](https://www.trendhunter.com/trends/sony-walkman-nwa306.md) - [Cassette Player-Inspired Smartphone Accessories](https://www.trendhunter.com/trends/walkman-sss.md) - [Next-Gen Retro Audio Players](https://www.trendhunter.com/trends/fiio-m21.md) - [Pop Band Cassette Players](https://www.trendhunter.com/trends/we001-duran-duran-special-edition.md) - [Compact Cassette-Inspired Music Players](https://www.trendhunter.com/trends/snowsky-retro.md) - [Active Audiophile Music Players](https://www.trendhunter.com/trends/astellkern-p1.md) - [Cassette-Inspired Music Players](https://www.trendhunter.com/trends/retro-audio-player.md)