# Influencer-Crafted Menu Items Denny's Launched a New Social Stars Influenced Menu with TikTokers By Katherine Pendrill | Published 2022-10-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/new-social-stars-influenced-menu References: [thrillist](https://www.thrillist.com/news/nation/dennys-new-menu-items-tiktok-stars)  Denny's is giving fans some delicious new menu items to enjoy with the launch of its brand-new Social Stars Influenced Menu,. Just as the name suggests, the new Social Stars Influenced Menu was launched in collaboration with several social media stars – specifically [TikTok](https://www.trendhunter.com/trends/social-stars-influenced-menus) stars. The brand has already launched several iterations of this collaborative menu, which began back in February of 2022. The latest version features three tasty new items crafted by a whole new set of [TikTokers](https://www.trendhunter.com/trends/lemon-coffee). There's the It's Bananas [Salted](https://www.trendhunter.com/trends/hisoft-salted-caramel-chews) Caramel Pancakes crafted by Cy Nguyen and Achieng Agutu. On the more savoury side, there's the all-new Straight Up Bourbon Steak crafted by Eric Sedeño and Tway Nguyen. Lastly, there's the Yes, We Pecan! Salted Caramel Milkshake by Ahmad Alzahabi and Yasmine Sahid, which is a rich and creamy shake. Image Credit: Denny's ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 21% | Activity: 32% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Social Media Influencer Collaborations:** Opportunities to collaborate with popular social media influencers to create unique products on menus. - **Creative Menu Offerings:** Innovation in creating menu offerings with unique ingredients, flavors and combinations. - **Personalized and Interactive Dining Experience:** Opportunities to provide diners with more personalized and interactive dining experiences through menu collaborations with influencers. ### Industries Being Reshaped - **Food and Beverage:** Food and beverage industries can leverage influencers to create new products that connect with younger, social-media-focused audiences. - **Hospitality:** Hospitality industries can use influencer collaborations to create memorable and personalized dining experiences. - **Social Media Marketing:** Social media marketing industries can connect with social media influencers to promote collaborations and offerings, leading to higher engagement and sales. ## Related on Trend Hunter - [Creator Collaboration Menus](https://www.trendhunter.com/trends/dennys-menu-items.md) - [TikTok-Inspired Menu Items](https://www.trendhunter.com/trends/social-stars-influenced-menus.md) - [TikTok-Inspired Diner Menus](https://www.trendhunter.com/trends/social-stars-influenced-menu.md) - [Artisan-Inspired Diner Menus](https://www.trendhunter.com/trends/dennys-permanent-menu.md) - [Breakfast QSR Marketing Campaigns](https://www.trendhunter.com/trends/howdoyourooty.md) - [Fall-Themed Diner Menus](https://www.trendhunter.com/trends/dennys-fall-menu.md) - [All Day Diner Deals](https://www.trendhunter.com/trends/valuefocused-menu.md) - [Augmented Reality Menu Items](https://www.trendhunter.com/trends/mac-n-brisket-sizzlin-skillet.md) - [Gourmet Pancake Stack Menus](https://www.trendhunter.com/trends/fancy-pancake-menu.md)