# Millennial Lifestyle-Inspired Fashion The New Public School Collection Mixes Business with Casual By Riley von Niessen | Published 2017-06-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/new-public-school-collection References: [hypebae](https://hypebae.com/2017/6/public-school-2018-resort-collection) & [vogue](http://www.vogue.com/fashion-shows/resort-2018/public-school) For 2018, a new Public School collection was spotlighted with an editorial that demonstrates how the unique garments can be styled together. As [HYPEBAE](https://www.trendhunter.com/trends/forever-care) speculates, the new Public School collection "is a reflection of the frenzied millennial lifestyle that mixes work and play" -- due to its combination of [business-ready looks with more casual attire](https://www.trendhunter.com/trends/beams-plus-fw25). As the former looks tend to be more structured, they help to add some contrast to the casual garments that have flowing cuts. In addition, the new Public School collection features a range of colorways and patterns that are largely unmatched, making for unique ensembles that don't play by conventional rules. As [Vogue](https://www.trendhunter.com/trends/biocollagen-facemask) reports, the collection is expected to drop in November. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 70% | Activity: 79% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Millennial-inspired Fashion:** There is an opportunity to create fashion items that reflect the lifestyle of millennials, mixing business and casual. - **Combination of Structured and Casual Attire:** The integration of structured, business-ready looks with casual garments with flowing cuts can create unique designs that appeal to a broad audience. - **Unique Colorways and Patterns:** Incorporating unconventional colorways and patterns can create garments that stand out from the crowd and appeal to fashion-forward consumers. ### Where This Applies - **Fashion and Apparel:** The fashion industry has an opportunity to create collections that mix business and casual attire, incorporating unique colorways and patterns to appeal to millennials. - **Retail:** Retail businesses can capitalize on the trend toward mixing business and casual attire by offering garments that appeal to both work and leisure activities. - **Marketing and Advertising:** Marketing and advertising agencies can assist fashion and retail businesses in creating campaigns that highlight the trend toward mixing business and casual attire with unique colorways and patterns. ## Related on Trend Hunter - [Youthful Corporate-Inspired Capsules](https://www.trendhunter.com/trends/the-corporate-edit.md) - [Uniform-Inspired Apparel Collections](https://www.trendhunter.com/trends/back-to-drama-school.md) - [Luxe Tailored Fall Menswear](https://www.trendhunter.com/trends/louis-vuitton-fall-2026.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Scrapbook-Inspired Fall Fashion](https://www.trendhunter.com/trends/creative-class-uniform.md) - [High School-Inspired Autumn Fashion](https://www.trendhunter.com/trends/erl-2.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Homecoming-Enthused Collegiate Apparel](https://www.trendhunter.com/trends/homecoming-styles.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md)