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# Luxe 70s-Inspired Fashion
The New Prada Collection Consists of Boldly Retro Cuts and Colors

By Riley von Niessen | Published 2017-01-16 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/new-prada
References: [hypebeast](http://hypebeast.com/2017/1/prada-fw17) & [prada](http://www.prada.com/?fdjshbfhj)

Recently, a new [Prada](https://www.trendhunter.com/trends/prada-underwear) collection was unveiled, as the Italian luxury house debuted its 2017 Fall/Winter stylings on the runway.

All of the pieces have clear 70's roots -- as pants with flared legs, statement jackets and boldly patterned sweaters were all included in the mix. Also featured was a vibrant burnt orange suit, which was split up by large pockets with brown borders. A similar suit was presented in brown as well, however its pockets had deep red boarders instead.

Together, the pieces that made up the new Prada collection had a strong vintage look that was adapted with a bit of a modern twist -- with [careful tailoring](https://www.trendhunter.com/trends/louis-vuitton-fall-2026) and unique accents adding a sense of originality to them.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 86% | Activity: 65% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Why This Trend Is Growing

- **70s-inspired Fashion:** Disruptive innovation opportunities could include the development of sustainable and eco-friendly materials that mimic the bold and vibrant colors of the 70s era.
- **Retro Cuts:** There is an opportunity for disruptive innovation in the creation of advanced fabric technologies that combine retro cuts with modern performance features, such as stretch and moisture-wicking properties.
- **Bold Patterns:** Disruptive innovation opportunities exist in the application of artificial intelligence and machine learning algorithms to create personalized and unique bold patterns for each individual customer.

### Industries Being Reshaped

- **Fashion Retail:** The fashion retail industry should explore opportunities to use augmented reality technology to provide customers with virtual try-on experiences, allowing them to visualize the 70s-inspired fashion in real-time.
- **Textile Manufacturing:** Textile manufacturers can seize disruptive innovation opportunities by developing innovative techniques to replicate vintage textures and prints in a cost-effective and sustainable manner.
- **Fashion Design Software:** The fashion design software industry can develop advanced CAD software tools that incorporate retro design elements, allowing designers to create and visualize 70s-inspired fashion collections more efficiently.

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