# Meat-Inspired Athletic Shoes This New Nike SB Design is Curiously Carnivorous By Riley von Niessen | Published 2016-06-01 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/new-nike-sb References: [hypebeast](http://hypebeast.com/2016/5/nike-sb-raw-meat) & [nike](http://www.nike.com/us/en_us/?ref=https://www.google.ca/) Following the release of a shoe modeled quite literally on the theme of cheesy pizza and another printed in a [Starbucks](https://www.trendhunter.com/trends/heavenly-peach-frappuccino-fragrance) theme, this new [Nike](https://www.trendhunter.com/trends/mystic-red-1) [SB](https://www.trendhunter.com/trends/diorr-greenwood) design uses raw meat as its inspiration. The high top athletic shoe is covered primarily in red, making the shoe look like a mound of bloody beef meat, or red marble -- depending on your interpretation. The unisex skateboarding shoe is available in other colorways as well, with black, red and white as one option and a patriotic red, white and blue as another. However, the red and white design works well for those who are drawn to more eccentric themes, likely making the Nike SB a popular purchase among youth. The red and white pattern is complemented by matching red laces, a white Nike logo on the side and white accents on its sole. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 70% | Activity: 77% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Meat-inspired Footwear:** Creating athletic shoes that take inspiration from unconventional sources, such as raw meat, opens up possibilities for unique and attention-grabbing footwear designs. - **Eccentric Themes in Fashion:** Embracing eccentric and bold themes, like meat-inspired designs, can appeal to younger consumers seeking unique and statement-making fashion items. - **Unisex Skateboarding Shoes:** Designing unisex skateboarding shoes that feature unconventional patterns, such as the meat-inspired design, offers a way to attract a diverse range of consumers in the skateboarding community. ### Industries Being Reshaped - **Sportswear:** Sportswear brands can explore unconventional design inspirations, like meat, to create disruptive and attention-grabbing products that appeal to a specific niche or target audience. - **Fashion:** The fashion industry can embrace eccentric and bold themes in their designs to cater to consumers who seek unique and standout fashion pieces, such as meat-inspired footwear. - **Skateboarding Equipment:** Skateboarding equipment manufacturers can introduce unique and unconventional designs, like the meat-inspired Nike SB shoe, to create a buzz in the skateboarding community and attract the attention of skateboarders looking for distinctive gear. ## Related on Trend Hunter - [Vegetable-Inspired Tonal Skate Shoes](https://www.trendhunter.com/trends/asparagus-colorway.md) - [Thai Salad-Honoring Sneakers](https://www.trendhunter.com/trends/nike-sb-som-tum-dunks.md) - [Dark Red Skateboarding Sneakers](https://www.trendhunter.com/trends/dark-team-red.md) - [Boldly Patterned Skate Sneakers](https://www.trendhunter.com/trends/olympics-colorway.md) - [Summer-Ready Bright Skate Sneakers](https://www.trendhunter.com/trends/red-stardust-colorway.md) - [Crackled Holiday-Inspired Shoes](https://www.trendhunter.com/trends/nike-5.md) - [Textural Suede Colorblocked Sneakers](https://www.trendhunter.com/trends/dunk-low-panda-1.md) - [Fuzzy Textural Skate Sneakers](https://www.trendhunter.com/trends/hairy-nike-sb-dunk.md) - [Aqua-Tonal Textural Skate Sneakers](https://www.trendhunter.com/trends/day-one-sneaker.md)