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# Luxe Ombre Knitwear
The New Missoni Fall/Winter Collection Debuted on the Runway in Milan

By Riley von Niessen | Published 2017-01-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/new-missoni
References: [hypebeast](http://hypebeast.com/2017/1/missoni-fw17) & [milanomodauomo.it](http://www.milanomodauomo.it/en/fashion-shows/7905/)

The new [Missoni](https://www.trendhunter.com/trends/tumi) knitwear collection follows a collaboration that the brand did with [Converse](https://www.trendhunter.com/trends/noah-x-converse-jack-purcell), which resulted in a selection of [rugged wool sneakers](https://www.trendhunter.com/trends/buck-masons-wool-sweater-collection) that diversified the ever-changing look of the classic Chuck Taylor All Star silhouette.

During a fashion show at Milan, the Italian luxury house premiered the offerings from its 2017 Fall/Winter collection. Modeled were a variety of different sweaters, with classic pullovers, button-ups and zippered pieces all in the mix. Perhaps most unique were the sweaters that featured ombre-style patterns, which blended different colors in a fluid fashion. In addition to the knitwear, the new Missoni collection featured flannel shirts, tailored suit jackets and pants, as well as wool coats of different lengths.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 55% | Activity: 19% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Why This Trend Is Growing

- **Ombre Fashion:** Opportunity to disrupt the fashion industry with more creative ways of blending colors in clothing designs using ombre patterns.
- **Luxury Knitwear:** Opportunity to innovate new and unique designs for high-end knitwear products, using high-quality materials and attention to detail.
- **Collaboration Culture:** Opportunity to disrupt the fashion industry by exploring collaborative options with other brands to create unique and trendy fashion pieces.

### Industries Being Reshaped

- **Fashion Industry:** New creative ways of blending colors in clothing designs and attention to high-quality materials can revolutionize the fashion industry.
- **Luxury Goods Industry:** The attention to detail, high-quality materials and unique styles can provide disruptive innovation opportunities for the luxury goods industry.
- **Collaborative Industry:** Collaboration with other brands can grow into an entire industry of creating unique and innovative fashion pieces that blend styles and materials.

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