# Brand-Heavy 2D Couture The New Jeremy Scott Collection Was Made to Look Like Paper Doll Outfits By Riley von Niessen | Published 2016-09-29 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/new-jeremy-scott References: [highsnobiety](http://www.highsnobiety.com/2016/09/23/moschino-ss17) & [jeremyscott](http://www.jeremyscott.com/) Given that the fashion designer from the United States has made a legacy for himself for his nonconforming creations, it's no surprise that the new Jeremy Scott collection that was unveiled during Milan Fashion Week continues down the same route. On the likes of models that included sisters Gigi and Bella Hadid, the new Jeremy Scott collection was presented to the audience in an [unconventional manner](https://www.trendhunter.com/trends/hm-x-glenn-martens). While pieces varied, the designer chose to show the majority accompanied with [optical illusions](https://www.trendhunter.com/trends/pixelated) -- supplying large white tabs to ensembles so that they'd appear as if they were made for paper dolls. In others, Jeremy Scott makes dresses and skirts into two-legged pieces -- making for an [eye-catching runway](https://www.trendhunter.com/trends/the-future-is-not-set) that played with 2D visuals. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 90% | Activity: 76% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion) ## Key Themes ### What Makes This Trend Stand Out - **2D Fashion:** Jeremy Scott's new collection showcases how 2D visual effects can be incorporated into fashion design. - **Optical Illusion Design:** The use of optical illusions in fashion design creates unique runway experiences. - **Nonconforming Creations:** Jeremy Scott's legacy for designing nonconforming fashion creates a trend of disruptive design. ### Sectors Adopting This - **Fashion:** Fashion designers can use 2D visual effects and optical illusions to create unique and eye-catching designs. - **Art:** Incorporating optical illusions in fashion design has the potential to introduce disruptive trends in the art industry. - **Visual Effects:** The use of optical illusions in fashion design can be applied in industries that require visual effects, such as film and advertising. ## Related on Trend Hunter - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Dynamic Fall-Centric Fashion Shows](https://www.trendhunter.com/trends/jordanluca-1.md) - [Pixelated Runway Displays](https://www.trendhunter.com/trends/pixelated.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [House-Like Paper Runways](https://www.trendhunter.com/trends/paper-show-space.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Avant-Garde High Streetwear](https://www.trendhunter.com/trends/hm-x-glenn-martens.md) - [Reimagined Digital Fashion](https://www.trendhunter.com/trends/deep-23.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md)