# Vertical Ice Cubes Officeoriginair 'Iced Carafe' Makes Icicle-Shaped Drink Coolers By Going Like Sixty | Published 2009-02-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/new-ice-age-taking-your-ice-vertical-just-to-be-cool References: [yankodesign](http://www.yankodesign.com/2009/02/27/you-like-the-cold-water-vertical-ice/) & [officeoriginair](http://www.officeoriginair.com/) This is a concept. This is only a concept. Had the Officeoriginar 'Iced Carafe' been an actual product, you would be alerted not to spend your money on it. It’s a [carafe](https://www.trendhunter.com/trends/minimalist-glassware) that is used to freeze ice on its side so you can have [tall ice](https://www.trendhunter.com/trends/roxii-supercube). It’s ice, it’s vertical ice. The designers brag that it will [make your whole drink cold](https://www.trendhunter.com/trends/cool-can). So how does one signal “I’m getting low here!” if you can’t swirl the cubes and make an annoying noise? ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 32% | Activity: 38% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Vertical Ice Cubes:** Opportunity for creating unique ice cube shapes to enhance beverage chilling experience. - **Iced Carafe:** Potential to develop innovative carafe designs that incorporate built-in ice freezing functionality. - **Whole Drink Cold:** Emphasis on designing products that ensure entire beverages remain chilled for longer durations. ### Who This Affects Most - **Kitchenware:** Disruptive innovation opportunity in developing novel ice cube trays and carafes for the kitchenware industry. - **Beverage Service:** Opportunity for introducing unique icicle-shaped drink coolers in bars, restaurants, and other beverage service establishments. - **Hospitality:** Potential to enhance guest experiences in hotels and resorts by providing innovative carafes with vertical ice freezing capabilities. ## Related on Trend Hunter - [Cooling Beer Cubes](https://www.trendhunter.com/trends/beercubes1.md) - [At-Home Mixologist Ice Makers](https://www.trendhunter.com/trends/sphere-ice-maker.md) - [Star-Shaped Ice Cubes](https://www.trendhunter.com/trends/star-shaped-ice-cubes.md) - [Cuttting-Edge Sphere Ice Makers](https://www.trendhunter.com/trends/sphere-ice-makers.md) - [Countertop Cocktail Ice Makers](https://www.trendhunter.com/trends/klaris-ice-maker.md) - [Craft Coffee Ice Cubes](https://www.trendhunter.com/trends/coffee-ice-cube.md) - [Stylish Ice Molds](https://www.trendhunter.com/trends/cocktail-ice-sets.md) - [Modern Mixologist Ice Makers](https://www.trendhunter.com/trends/juniper-clear-ice-maker.md) - [Clear Customizable Ice Makers](https://www.trendhunter.com/trends/jewel-ice.md)