# Steamed Japanese Potstickers Yoshinoya is Offering New Gyoza at Participating Locations By Katherine Pendrill | Published 2022-07-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/new-gyoza References: [fastfoodpost](https://www.fastfoodpost.com/yoshinoya-welcomes-new-gyoza/)  [Yoshinoya](https://www.trendhunter.com/trends/yoshinoya) is giving hungry consumers a snackable new option with the launch of its new Gyoza. For those unfamiliar, gyoza is a type of dumpling popular in Japan that's usually filled with a mixture of finely minced pork, mushrooms, and cabbage. Yoshinoya's new Gyoza consists of flash fried potsticker dumplings filled with a blend of pork, green onions, garlic, and ginger. Each order of Gyozas is also served with a flavorful Gyoza sauce on the side for dipping. The Gyozas are served in five or 10-piece orders for $3 and $5 respectively – although prices may vary by location. If you're looking to sample the new Gyozas, these savory dumplings are available now from participating Yoshinoya locations. Image Credit: Yoshinoya ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 11% | Activity: 29% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Globalization of Asian Cuisine:** The growing popularity of Asian cuisine in Western countries creates opportunities for Asian-inspired fast food chains like Yoshinoya to expand globally, introducing new innovative flavors. - **Plant-based Meat Alternatives:** The launch of plant-based meat alternatives that substitute pork in gyozas will attract health-conscious consumers and disrupt the traditional meat industry. - **Digital Marketing Strategies:** The implementation of digital technologies and social media platforms like TikTok can increase brand awareness and attract a younger demographic of customers to Yoshinoya’s new Gyoza offering. ### Industries Being Reshaped - **Fast Food Industry:** Yoshinoya's launch of the new Gyoza helps the fast food industry to create new and unique menu offerings to attract a wider audience. - **Meat Alternative Industry:** The growth of meat alternative industries, such as Beyond Meat, offers Yoshinoya the potential to explore plant-based meat alternatives to satisfy health-conscious and vegetarian consumers looking to reduce their meat consumption. - **Digital Marketing Industry:** Digital marketing companies that offer social media strategies and campaigns can help Yoshinoya to pivot their marketing to a younger digital-first audience driving visits and sales for their new Gyoza offering. ## Related on Trend Hunter - [Flavorful Asian Chicken Items](https://www.trendhunter.com/trends/yoshinoya.md) - [Game Day Gyoza Appetizers](https://www.trendhunter.com/trends/japanesestyle-gyoza.md) - [Stir-fried Japanese Noodle Bowls](https://www.trendhunter.com/trends/japanese-udon-noodles.md) - [Slow-Simmered Beef Dishes](https://www.trendhunter.com/trends/hanabi-hot-gyudon-beef.md) - [Frozen Dumpling Expansions](https://www.trendhunter.com/trends/taste-the-hype.md) - [Flavor-Packed QSR Edamame Dishes](https://www.trendhunter.com/trends/sweet-spicy-edamame.md) - [Savory Teriyaki Salmon Dishes](https://www.trendhunter.com/trends/teriyaki-salmon.md) - [Premium Ribeye Steak Bowls](https://www.trendhunter.com/trends/teriyaki-ribeye-steak.md) - [Spicy Japanese Steaks](https://www.trendhunter.com/trends/hanabi-hot-ribeye-steak.md)