# Pint-Sized Superhero Hats The New Era Tokidoki Marvel Collection Keeps You Fresh and Childlike By Michael Hines | Published 2010-03-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/new-era-tokidoki-marvel References: [streetlevel](http://www.streetlevel.com/2010/03/23/tokidoki-x-marvel-59fifty-new-era-fitted-caps/) & [onspotz](http://www.onspotz.com/onlineshop/syouhinlist.do?method=list&bunruiId=2500&level=1&selectId=2500) Superheroes, cult toy makers and fitted hats collide in the New Era [Tokidoki](https://www.trendhunter.com/trends/jujube) [Marvel](https://www.trendhunter.com/trends/spiderman-x-crocs) collection. Such a massive collision could only result in one thing: badass hats. These fitted hats definitely make me nostalgic for the days of Saturday morning cartoons. It seems like just yesterday that I would get up and watch X-Men and Spiderman kickass and take names. I always felt hollow watching these shows though, like something was missing. The New Era Tokidoki Marvel collection has filled that empty space inside me. Grab one of these childhood issue-solving caps today. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 45% | Activity: 87% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry) ## Key Themes ### Why This Trend Is Growing - **Nostalgic Merchandise:** Opportunity to create and market merchandise that appeals to people's nostalgia, such as fitted hats from childhood cartoons. - **Collaborations:** Opportunity for mutually beneficial collaborations between different brands, such as the collaboration between New Era, Tokidoki, and Marvel for the creation of unique products. - **Childhood Inspired Designs:** Opportunity for businesses to incorporate designs inspired by beloved childhood characters into their products, such as superhero hats with cartoon-inspired designs. ### Industries Being Reshaped - **Merchandising:** Merchandising companies could benefit from incorporating nostalgic designs into their products and marketing campaigns. - **Fashion:** Fashion companies could produce clothing and accessories inspired by popular childhood cartoons and characters to appeal to a specific market. - **Entertainment:** The entertainment industry can leverage the popularity of nostalgic merchandise and partner with merchandising companies to create collectibles and other products that appeal to a broader audience. ## Related on Trend Hunter - [Superhero Lifestyle Collections](https://www.trendhunter.com/trends/fantastic-four-first-steps.md) - [Anime Headwear Capsule](https://www.trendhunter.com/trends/mobile-suit-gundam-1.md) - [Character Apparel Capsule](https://www.trendhunter.com/trends/doraemon-x-new-era.md) - [Superhero-Themed Clogs](https://www.trendhunter.com/trends/spiderman-x-crocs.md) - [Superhero-Inspired Streetwear Capsule](https://www.trendhunter.com/trends/superman-collection.md) - [Comic Book Hero Collectibles](https://www.trendhunter.com/trends/comic-book-heros.md) - [Anime-Inspired Baseball Hats](https://www.trendhunter.com/trends/studio-ghibli-1.md) - [Villain-Inspired Collaborative Streetwear](https://www.trendhunter.com/trends/marvel-and-kith.md) - [Comic-Themed Tech Accessories](https://www.trendhunter.com/trends/super-heroes-vs-villains.md)