# Gold-Worthy Flat Bills The New Era Olympic Fitted Cap Is the Best Thing Next to the Cowboy Hat By Brian G Randles | Published 2010-02-23 | Special Source: Trend Hunter, https://www.trendhunter.com/trends/new-era-olympic-fitted-cap References: [radcollector](http://www.radcollector.com/news/2010/02/19/olympics-x-new-era/) & [sneakhype](http://sneakhype.com/hats/2010/02/new-era-olympic-fitted.html) The New Era Olympic Fitted Cap featured here is a perfect option for those who want to show their Olympic support. Although not as cool, or popular, as the cowboy hat, which is an still in high demand in Vancouver, the [New Era cap](https://www.trendhunter.com/trends/mastermind-world-x-new-era) does impress this [flat bill](https://www.trendhunter.com/trends/59fifty-caps)-lovin' writer. I mean, what better way to support [snowboarding culture at the Olympics](https://www.trendhunter.com/trends/curling-national-team) than with a hat that exemplifies the combination of new skater style and Olympic tradition? ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 26% | Activity: 77% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) > [Olympics](https://www.trendhunter.com/olympics) ## Key Themes ### Why This Trend Is Growing - **Skater-style Hats:** Disruptive innovation opportunity: Create a line of skater-style hats that combine fashion with sports culture. - **Olympic Fashion:** Disruptive innovation opportunity: Develop a range of fashionable products that show support for the Olympics. - **Flat Bill Caps:** Disruptive innovation opportunity: Design flat bill caps that cater to the growing demand for stylish headwear. ### Industries Being Reshaped - **Fashion Apparel:** Disruptive innovation opportunity: Integrate cutting-edge designs and materials into the fashion apparel industry. - **Sports Merchandise:** Disruptive innovation opportunity: Create innovative sports merchandise that appeals to a wider audience. - **Streetwear:** Disruptive innovation opportunity: Revolutionize the streetwear industry with trend-setting designs and collaborations. ## Related on Trend Hunter - [Commemorative Baseball Hats](https://www.trendhunter.com/trends/los-angeles-dodgers1.md) - [Leather Streetwear Caps](https://www.trendhunter.com/trends/synthetic-leather-collection.md) - [Extreme Environment Hat Designs](https://www.trendhunter.com/trends/vollebak-planet-earth-hat-v2.md) - [Co-Branded Collaborative Cap Collections](https://www.trendhunter.com/trends/59fifty-caps.md) - [Crystal-Covered Baseball Caps](https://www.trendhunter.com/trends/47-brand-x-swarovski-x-new-york-yankees-hat.md) - [Heritage Baseball Caps](https://www.trendhunter.com/trends/polo-ralph-lauren-new-era.md) - [Nostalgic Baseball Hats](https://www.trendhunter.com/trends/mitchell-ness5.md) - [Whisky-Holding Derby Hats](https://www.trendhunter.com/trends/hot-lids.md) - [Winterized Woolen Ball Caps](https://www.trendhunter.com/trends/melin-agame-scout-thermal.md)