# Monarch Nuptial Kicks New Balance Will & Kate Royal Competition Lets You Rock Royalty Footwear By Matt Ho | Published 2011-04-15 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/new-balance-will-and-kate-royal-competition References: [sneakerfreaker](http://www.sneakerfreaker.com/newsflash/Royal-Nb-Competition/) & [facebook](http://www.facebook.com/newbalancerunninguk) With a fridge, condoms and shirts already made, it was only a matter of time before [shoes](https://www.trendhunter.com/trends/bridal-shoe-collection) were next in line to celebrate the royal wedding. Now you have the chance to wear some by entering the New Balance Will and Kate Royal Competition. For those who are jumping at the chance to receive their own pair, there is a catch. The New Balance Will and Kate Royal Competition only allows couples with the same names as the couple OR any derivative of the name to enter. They then upload their pictures to the New Balance UK [Facebook](https://www.trendhunter.com/trends/rival-peak) page and they'll be in the running to win. There are 10 pairs only. So, to all the [Williams](https://www.trendhunter.com/trends/bluebella-and-ashley-williams), Wills, Kat and Catherine's out there who are together, act fast to receive your very own sneakers with your names imprinted on it. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 7% | Activity: 13% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Personalized Brand Competitions:** Opportunities to engage consumers through personalized contests based on names or specific characteristics. - **Celebrity-inspired Product Lines:** Creating product lines inspired by popular figures or events to appeal to fans and enthusiasts. - **Limited Edition Collaborations:** Partnering with influential individuals or organizations to create exclusive products with limited availability. ### Who This Affects Most - **Footwear:** Integrating personalization and limited editions to create unique sneaker experiences. - **Marketing and Advertising:** Leveraging personalized brand competitions as a promotional strategy to engage consumers. - **Fashion and Apparel:** Capitalizing on celebrity-inspired product lines to drive sales and tap into fan culture. ## Related on Trend Hunter - [Branded Newspaper Kiosks](https://www.trendhunter.com/trends/grey-days.md) - [Dessert-Inspired Collaborative Shoes](https://www.trendhunter.com/trends/sweetness-of-kin.md) - [Charming Chocolatier-Themed Sneakers](https://www.trendhunter.com/trends/nike-dunk-low-wonka.md) - [Dynamic Vibrant Sneaker Collabs](https://www.trendhunter.com/trends/prosperity-be-the-prize.md) - [Money-Inspired Footwear Collabs](https://www.trendhunter.com/trends/the-concepts-x-new-balance-1000.md) - [Coronation-Themed British Sandwiches](https://www.trendhunter.com/trends/urban-eat-1.md) - [Patent Leather Lifestyle Sneakers](https://www.trendhunter.com/trends/patent-leather-pack.md) - [Patent Leather Logo Sneakers](https://www.trendhunter.com/trends/550-silhouette.md) - [Festive New Year-Inspired Sneakers](https://www.trendhunter.com/trends/991-sneaker-3.md)