# Propeller-Like Architecture The New Amsterdam Plein & Pavillion Symbolizes Friendship By Meghan Young | Published 2010-01-16 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/new-amsterdam-plein-pavillion References: [yankodesign](http://www.yankodesign.com/2010/01/15/splendiferous-propeller-like-structure/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:) & [unstudio](http://www.unstudio.com/) The next time I visit New York, although I honestly don’t know when that will be, I’ll be sure to check out the New Amsterdam Plein & Pavillion. Built in commemoration of the friendship between New York and the Netherlands, perhaps it’s a chance to experience two cultures at once. Designed by [UNStudio](https://www.trendhunter.com/trends/seoul-twin)’s Ben van Berkel, the New Amsterdam Plein & Pavillion structure will feature a [comfortable seating area](https://www.trendhunter.com/trends/wood-islands) while providing information on upcoming events in both regions. Visit YankoDesign.com for more info. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 3% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Propeller-like Architecture:** There is an opportunity for architects and designers to explore propeller-like structures in their designs, introducing a sense of movement and innovation. - **Cross-cultural Commemoration:** Creating architectural structures that commemorate the friendship between different cultures can provide an opportunity for promoting cultural exchange and understanding. - **Multifunctional Information Spaces:** Designing structures that combine comfortable seating areas with information displays can create innovative spaces that cater to both relaxation and knowledge-sharing. ### Where This Applies - **Architecture & Design:** Architects and designers can embrace propeller-like architecture and cross-cultural commemoration to create unique and resonant structures. - **Tourism & Hospitality:** The New Amsterdam Plein & Pavillion showcases the potential for creating tourist attractions that are not only visually stunning but also celebrate the friendship between nations. - **Event Management:** The integrated information displays in the New Amsterdam Plein & Pavillion offer an opportunity for event management professionals to share upcoming events and engage with visitors. ## Related on Trend Hunter - [Amsterdam-Honoring Dynamic Workspaces](https://www.trendhunter.com/trends/un-studio.md) - [Time Capsule Pavilions](https://www.trendhunter.com/trends/america-250-time-capsule.md) - [Botanical Visitor Pavilions](https://www.trendhunter.com/trends/green-ark-pavilion.md) - [Garden-Inspired Pavilions](https://www.trendhunter.com/trends/demountable-pavilion.md) - [Timber Modern Porch Pavilions](https://www.trendhunter.com/trends/porch-an-architecture-of-generosity.md) - [Anniversary-Honoring Wooden Pavilion](https://www.trendhunter.com/trends/pedrali-pavilion.md) - [Art Park Building Renovations](https://www.trendhunter.com/trends/storm-king.md) - [Interactive Architectural Pavilions](https://www.trendhunter.com/trends/folding-landscape.md) - [Bold Performance Pavilion Designs](https://www.trendhunter.com/trends/what-goes-around-bandstand.md)