# Revitalized Wavy Sneaker Models These New Air Max 97s Boast a Clean Blue Colorway By Riley von Niessen | Published 2018-03-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/new-air-max-97 References: [hypebeast](https://hypebeast.com/2018/3/nike-air-max-97-pumice-racer-blue-release) & [nike](http://nike.com/?uhnjsdnf) Sneakerheads who have a fascination with [Nike's](https://www.trendhunter.com/trends/hyper-turquoise) classic silhouettes are now able to get their hands on a new [Air Max 97](https://www.trendhunter.com/trends/cosmic-unity-3) colorway, which has been dubbed the 'Pumice/Racer Blue.' The sneakers feature the silhouette's classic wavy designs, which decorate the uppers in a statement fashion. The colorway starts with an icy hue of baby blue at the tops of the uppers, which takes on a more grayish hue as it edges closer to the chunky white soles. The soles are finished off with some transparent accents, which also have a blue tinge to them, as well as a black outsole that helps to maintain a clean look. Nike's [Swoosh](https://www.trendhunter.com/trends/blue-suede) branding is included in a deep hue of electric blue on the sides of the uppers, as well as on the tongues. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 68% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Revitalized Classic Sneaker Silhouettes:** Opportunity for sneaker brands to create new colorways and designs for classic silhouettes, attracting sneakerheads and collectors. - **Bold and Statement Colorways:** Market demand for sneakers with unique and eye-catching color combinations, providing opportunities for brands to experiment and stand out. - **Transparent Accents and Materials:** Growing popularity of sneakers featuring transparent elements, presenting opportunities for innovative designs and material applications. ### Where This Applies - **Footwear and Sneaker Industry:** Opportunity for shoe manufacturers to capitalize on the demand for revitalized sneaker models and create new colorways for classic silhouettes. - **Fashion and Streetwear Industry:** Opportunity for fashion and streetwear brands to collaborate with sneaker manufacturers to release limited edition sneaker models with bold colorways and unique designs. - **Material and Textile Industry:** Opportunity for material and textile suppliers to develop innovative transparent materials for sneakers, catering to the market demand for unique and statement-making designs. ## Related on Trend Hunter - [Monochromatic Patterned Sneakers](https://www.trendhunter.com/trends/thunderstorm-colorway.md) - [Classic Technical Running Shoes](https://www.trendhunter.com/trends/air-max-waffle.md) - [Retro Blue Tonal Sneakers](https://www.trendhunter.com/trends/signal-blue.md) - [Vibrant Technical Running Sneakers](https://www.trendhunter.com/trends/nike-air-max-waffle.md) - [Icy Blue-Tonal Summer Sneakers](https://www.trendhunter.com/trends/air-max-muse-1.md) - [Dynamic Layered Bright Sneakers](https://www.trendhunter.com/trends/air-pegasus-wave.md) - [Stealthy Blue Layered Sneakers](https://www.trendhunter.com/trends/hyper-royal-colorway-2.md) - [Sunset-Centric Sneaker Colorways](https://www.trendhunter.com/trends/sunset-colorway.md) - [Deep Blue Lifestyle Sneakers](https://www.trendhunter.com/trends/team-royal.md)