# Casually Summery Photoshoots The Nevada Series by Ben Morris Stars Model Sara Sampaio By Meghan Young | Published 2014-06-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nevada-series-by-ben-morris References: [fashiongonerogue](http://www.fashiongonerogue.com/sara-sampaio-poses-nevada-ben-morris-shoot/) & [benmorrisphotography](http://benmorrisphotography.com/) The Nevada Series by Ben Morris, a photographer born in Yorkshire and based in New York City, is a photoshoot that embraces the casual nature often associated with the summer season. A time for vacations and lazy evenings lounging at a patio or on a lawn chair, cutoff shorts, tank tops and baggy pants are all conducive to such activities. Starring Portuguese model Sara Sampaio, the Nevada Series by Ben Morris is captured outdoors at a hotel in Las Vegas in both color as well as black and white. Effortlessly sexy, the images appear to have been taken on a lazy Sunday afternoon. Women will find it easy to emulate her effortless style this summer season. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 77% | Activity: 37% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Casual Summer Fashion:** The relaxed and effortless style showcased by Sara Sampaio in The Nevada Series presents opportunities for innovative and comfortable summer fashion designs. - **Outdoor Photography:** The use of natural lighting and backdrops in outdoor photoshoots like The Nevada Series presents potential for innovation in outdoor photography techniques. - **Seasonal Marketing:** Using seasonal themes like lazy summer afternoons as seen in The Nevada Series presents opportunities for businesses to create targeted and relatable marketing campaigns. ### Where This Applies - **Fashion:** The Nevada Series photoshoot featuring Sara Sampaio showcases an adaptable fashion style that could disrupt the seasonal fashion industry. - **Photography:** The outdoor setting with natural lighting and backdrops used in The Nevada Series provides opportunities for outdoor photographers to disrupt traditional photography techniques. - **Marketing:** The use of seasonal themes in marketing for businesses could disrupt traditional marketing methods and increase relatability and engagement with target audiences. ## Related on Trend Hunter - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Enchanting Mediterranean Swim Collections](https://www.trendhunter.com/trends/casa-del-sol-collection.md) - [Summer-Inspired Photo Collections](https://www.trendhunter.com/trends/summer-dreaming-collection.md) - [Dreamy Summer Swimwear Collections](https://www.trendhunter.com/trends/triangls-mirage-drop.md) - [Sun-Soaked Resort Collections](https://www.trendhunter.com/trends/golden-hour-getaway-collection.md) - [Americana-Inspired Spring Fashion](https://www.trendhunter.com/trends/origin-stories-americana.md)