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# Creepy Cursor Ads
Netservice's Ads Compare Spooky and Regular Cursor Icons

By Laura McQuarrie | Published 2014-10-06 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/netservice
References: [coloribus](http://www.coloribus.com/adsarchive/prints/netservice-freddy-19782155/)

These funny Netservice ads are just in time for [Halloween](https://www.trendhunter.com/trends/halloween-essentials), showing some rather creepy looking computer cursors beside the normal friendly-looking five-fingered white ones. On the left sides of the ads are cursors shaped like the hands of Freddy Kruger, a zombie and a pirate's hook, which would be far less nice to interact with than the plain white pointer that most computer users are familiar with.

The print ads from Touché, Bologna are a clever way to reiterate that with Netservice, "You are in good hands." Although you don't actually do much interaction with an [8-bit cursor](https://www.trendhunter.com/trends/microsoft-crocs), it's easy to imagine that even attempting a handshake with any of those three [creepy cursor hands](https://www.trendhunter.com/trends/wednesday-thing) would lead to someone getting more than a little maimed.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 29% | Activity: 52% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### What's Driving This Trend

- **Halloween-themed Ads:** Opportunity to utilize holiday themes in advertising campaigns
- **Enhanced Cursor Design:** Opportunity to create more visually appealing and creative cursor designs
- **Interactive Print Ads:** Opportunity to create print ads that encourage interaction with the user

### Who This Affects Most

- **Advertising:** Opportunity for advertisers to explore creative marketing ideas
- **Graphic Design:** Opportunity for graphic designers to create unique cursor designs
- **Print Media:** Opportunity for print media to incorporate interactive elements into advertising campaigns

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