# Interactive TV Series Netflix Interactive Storytelling Lets Viewers Choose Their Tale By Laura McQuarrie | Published 2017-06-21 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/netflix-interactive-storytelling References: [media.netflix](https://media.netflix.com/en/company-blog/interactive-storytelling-on-netflix-choose-what-happens-next?ref=producthunt) [Netflix](https://www.trendhunter.com/trends/choose-love-1) customers will soon be able to enjoy Netflix Interactive Storytelling as a new kind of experience that transforms viewers into directors of their own TV adventures. The new streaming experience for kids is being launched with 'Puss in Book: Trapped in an Epic Tale' and 'Buddy Thunderstruck: The Maybe Pile,' which introduces new adventures for familar characters. True to its name, Interactive Storytelling will allow users to see the series through to different endings of their choosing, meaning that the stories can be replayed many times over for new conclusions. Although these new series are being launched for kids, the introduction of Interactive Storytelling on Netflix has the potential to change the way all ages interact with the future of TV in a format that reminds of a [choose-your-own-adventure book](https://www.trendhunter.com/trends/personalized-storytelling). ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 77% | Activity: 98% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What Makes This Trend Stand Out - **Interactive Storytelling:** Opportunity for content creators and streaming platforms to engage viewers by allowing them to choose their own adventure in TV series. - **Personalized Viewing:** Opportunity for platforms to provide viewers with tailored experiences by giving them control over the storyline and outcomes. - **Replayable Experiences:** Opportunity to create TV series that can be replayed multiple times with different endings, increasing engagement and viewer satisfaction. ### Sectors Adopting This - **Streaming Services:** Streaming platforms can disrupt the traditional TV industry by offering interactive storytelling experiences that empower viewers to shape the narrative. - **Content Creation:** Content creators have the opportunity to explore new storytelling formats and create more interactive and immersive TV series. - **Children's Entertainment:** Interactive storytelling can revolutionize the children's entertainment industry by providing kids with more engaging and interactive viewing experiences. ## Related on Trend Hunter - [Interactive Storytelling Platforms](https://www.trendhunter.com/trends/neverending-stories.md) - [Interactive Romantic Comedy Experiences](https://www.trendhunter.com/trends/choose-love-1.md) - [Interactive Story Platforms](https://www.trendhunter.com/trends/nicestory.md) - [Interactive AI Storytelling](https://www.trendhunter.com/trends/euphoria-stories.md) - [Experiential Streamed Quick Trivia](https://www.trendhunter.com/trends/netflix-2.md) - [TV Streamer Mobile Games](https://www.trendhunter.com/trends/this-is-a-true-story.md) - [Collaborative Streaming Game Experiences](https://www.trendhunter.com/trends/netflix-and-roblox.md) - [Child-Friendly Streaming Service Clips](https://www.trendhunter.com/trends/netflix-kids-clips.md) - [Customized Streaming Platform Features](https://www.trendhunter.com/trends/streamberry.md)