# TV-Themed Browser Games 'Netflix Infinite Runner' Features Characters from Popular Netflix Series By Joey Haar | Published 2017-01-10 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/netflix-infinite-runner References: [digitaltrends](http://www.digitaltrends.com/gaming/netflix-infinite-runner-targets-video-game-fans/?utm_source=feedly&utm_medium=webfeeds) & [flixarcade.netflix.io](https://flixarcade.netflix.io/) The large population of people who spend more hours than they'd comfortably admit making use of their [Netflix](https://www.trendhunter.com/trends/stranger-things-puzzle-tales) subscriptions will enjoy the company's new [browser game](https://www.trendhunter.com/trends/squid-game-1), 'Netflix Infinite Runner.' The cute 16-bit sidescroller features protagonists from some of the streaming services most [popular original productions](https://www.trendhunter.com/trends/dominos-and-netflix). The gameplay mechanics of Netflix Infinite Runner are very simple: the characters run across the screen, and users press space to grab power-ups and avoid obstacles. As the name suggests, this sidescrolling adventures goes on indefinitely. The real appeal of the game is in the references to the series. The four playable characters are Pablo Escobar from 'Narcos,' Piper Chapman from 'Orange is the New Black,' Mike Wheeler from 'Stranger Things,' and the eponymous Marco Polo. Each of these characters plays on a unique background and with obstacles and power-ups that references their shows. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 34% | Activity: 20% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### What's Driving This Trend - **Tv-themed Browser Games:** Browser games based on popular TV shows are increasing in popularity and can offer a unique way for fans to experience their favorite series in a new way. - **Infinite Runner Games:** Infinite runner games that offer endless gameplay mechanics can provide an addictive entertainment experience for players looking for a quick and fun distraction. - **Branded Games:** Branded games tied to popular TV series can provide a unique and engaging way for companies to promote their content and increase audience engagement. ### Who This Affects Most - **Video Streaming Services:** Video streaming services could potentially benefit from creating more browser games based on popular TV shows to engage their subscriber base. - **Video Game Development:** Video game developers have an opportunity to collaborate with TV networks and streaming services to create browser games that promote TV shows and offer a new revenue stream. - **Marketing and Advertising:** Marketing agencies can leverage the popularity of TV shows by working with streaming services to create branded games that promote their clients' products and services. ## Related on Trend Hunter - [Sci-Fi Series-Inspired Games](https://www.trendhunter.com/trends/stranger-things-puzzle-tales.md) - [Streaming Series Video Games](https://www.trendhunter.com/trends/thronglets-game.md) - [TV Streamer Mobile Games](https://www.trendhunter.com/trends/this-is-a-true-story.md) - [Streamer-Branded Mobile Games](https://www.trendhunter.com/trends/arcanium.md) - [Streaming Service Brainteaser Games](https://www.trendhunter.com/trends/netflix-puzzled.md) - [Streamer-Owned Mobile Games](https://www.trendhunter.com/trends/lucky-luna.md) - [Streaming Service Video Games](https://www.trendhunter.com/trends/relic-hunters-rebels.md) - [Show-Inspired Browser Games](https://www.trendhunter.com/trends/squid-game-1.md) - [Free Mobile Sci-Fi RPGs](https://www.trendhunter.com/trends/relic-hunters-rebel.md)