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# Opulent Co-Branded Eyewear
The Net-a-Porter x Gucci Accessory Range Boasts Bejeweled Styles

By Jana Pijak | Published 2017-03-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/netaporter-x-gucci
References: [buro247.me](http://www.buro247.me/fashion/accessories/available-now-net-a-porter-launches-on-gucci-eyewe.html) & [net-a-porter](http://www.net-a-porter.com)

This [Net-a-Porter](https://www.trendhunter.com/trends/alessandra-rich) x [Gucci](https://www.trendhunter.com/trends/2025-high-jewelry-collection) eyewear collection consists of frames that embody an air of opulence. Featuring four bold eyewear styles, the accessory range is made up of statement-making shades that are not intended for subtle fashion fans.

While the collection's boxy and oversized pair of pale pink and [jewel-encrusted shades](https://www.trendhunter.com/trends/oakley-x-swarovski) will appeal to vintage fashion fans, its black, gold and pearl frames also make a loud statement in a more subtle way.

Borrowing from retro design inspirations, the exclusive Net-a-Porter x Gucci eyewear collection embraces maximalism and rejects the understated style aesthetic of past seasons. Making waves for its recent offering of patterned and hand-embroidered streetwear, luxury brand Gucci follows this with a co-branded accessory range with e-commerce giant Net-a-Porter. Together the labels create a collection that is both playful and individualistic in its overall approach.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 60% | Activity: 50% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry)

## Key Themes

### Why This Trend Is Growing

- **Opulent Eyewear:** Disruptive innovation opportunity: Develop high-end eyewear designs that combine retro inspirations with bold and statement-making elements.
- **Maximalist Fashion:** Disruptive innovation opportunity: Create fashion collections that embrace maximalism, rejecting the understated style aesthetic of past seasons.
- **Co-branded Collaborations:** Disruptive innovation opportunity: Explore partnerships between luxury brands and e-commerce platforms to create unique and exclusive accessory ranges.

### Industries Being Reshaped

- **Luxury Fashion:** Disruptive innovation opportunity: Introduce new eyewear collections that offer opulent and bold styles to cater to fashion-forward consumers.
- **E-commerce:** Disruptive innovation opportunity: Enhance the selection of high-end, co-branded fashion accessories on e-commerce platforms to provide customers with exclusive and unique options.
- **Eyewear:** Disruptive innovation opportunity: Develop innovative designs and materials for eyewear frames that push the boundaries of traditional styles and attract a bold and individualistic customer base.

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