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# Shopping Addiction iPhone Apps
Net-a-Porter Releases NET-APP That Constantly Updates

By Rachel | Published 2009-07-17 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/net-a-porter-net-app-iPhone
References: [blackbookmag](http://www.blackbookmag.com/article/purchasing-marc-mccartney-more-from-your-phone/9186) & [net-a-porter](http://www.net-a-porter.com/onthego?cm_mmc=GoogleUS-_-Net-App-_-Net-App-_-Net-App&bbcid=2650)

[Net-a-Porter](https://www.trendhunter.com/trends/alessandra-rich) is an online shopping site that features high-end designers. Now Net-a-Porter is taking it to the streets with their [iPhone](https://www.trendhunter.com/trends/pottery-barn-2) app, NET-APP.

NET-APP by Net-a-Porter will takes online shopping to a new level. It syncs with your phone so that every time the site updates, you’re alerted. You can also create wish lists, read weekly fashion news and buy whenever you want. Style mavens everywhere are rejoicing--no one will beat them to the sale now!

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 34% | Activity: 37% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Mobile Shopping Apps:** The rise of mobile shopping apps like NET-APP offers a disruptive innovation opportunity to streamline and enhance the online shopping experience.
- **Real-time Updates:** Real-time updates on shopping sites through apps create opportunities for disruptive innovation by providing users with instant access to new products and promotions.
- **Personalized Shopping:** The development of personalized shopping features in apps like NET-APP presents a disruptive innovation opportunity to cater to individual preferences and enhance customer satisfaction.

### Industries Being Reshaped

- **E-commerce:** The e-commerce industry can benefit from the disruptive innovation opportunities offered by mobile shopping apps and real-time updates.
- **Fashion Retail:** Fashion retail industry can leverage the trend of personalized shopping and real-time updates to provide a seamless and personalized shopping experience.
- **Mobile App Development:** The mobile app development industry has an opportunity to innovate by creating shopping apps with advanced personalization and real-time updating features.

## Related on Trend Hunter

- [Luxury E-Commerce Apps](https://www.trendhunter.com/trends/ecommerce-apps.md)
- [Early-Access Shopping Apps](https://www.trendhunter.com/trends/jcrew-app.md)
- [Music-Themed Fashion Apps](https://www.trendhunter.com/trends/upstream.md)
- [Women-Focused Shopping Platforms](https://www.trendhunter.com/trends/curated-shopping.md)
- [Localized Boutique Shopping Apps](https://www.trendhunter.com/trends/boutique-shopping-apps.md)
- [Personal Shopping Apps](https://www.trendhunter.com/trends/beamble.md)
- [Home Decor Apps](https://www.trendhunter.com/trends/pottery-barn-1.md)
- [Fashion Gaming App-Updates](https://www.trendhunter.com/trends/fashion-gaming-app-drest.md)
- [Streamlined Shopping Apps](https://www.trendhunter.com/trends/streamlined-shopping-apps.md)
