# Childhood Nutrition Drink Mixes Nestle Nido Milk & Soya Instant Powder Mix is Available in Nigeria By Michael Hemsworth | Published 2023-10-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nestle-nido-milk-soya-instant-powder-mix References: [foodbev](https://www.foodbev.com/news/nestle-launching-plant-and-dairy-instant-powder-blend/) & [nestle](https://www.nestle.com)  The Nestle Nido Milk & Soya Instant Powder Mix is the first affordable, nutritious instant drink mix for the Central and West African markets to provide consumers with a simple way to increase their nutrition. The product is crafted with a mix of milk and plant-based ingredients, and boasts protein, calcium and vitamins in the formulation. The plant-based ingredients in the mix also provide a beneficial range of nutrients like protein, essential amino acids and fats alongside additional nutrients. The drink mix is available now in Nigeria. Head of Nestle R&D Center in Abidjan Tesfalidet Haile spoke on the Nestle Nido Milk & Soya Instant Powder Mix saying, "We used our local expertise in cereals and dairy innovation to combine milk powder with a plant-based ingredient while ensuring that the product had a good taste, texture and solid nutritional credentials. This, combined with the use of locally sourced soy, enabled us to deliver a nutritious and affordable milk and plant-based beverage with sustainability benefits.” ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 54% | Activity: 74% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Affordable Nutritious Drink Mixes:** The Nestle Nido Milk & Soya Instant Powder Mix provides an affordable and nutritious option for consumers in Central and West African markets. - **Plant-based Nutritional Products:** The use of plant-based ingredients in the Nestle Nido Milk & Soya Instant Powder Mix offers a beneficial range of nutrients and provides an alternative to traditional milk-based products. - **Locally Sourced Ingredients:** The inclusion of locally sourced soy in the Nestle Nido Milk & Soya Instant Powder Mix allows for the creation of a nutritious and sustainable beverage. ### Sectors Adopting This - **Food and Beverage:** The Nestle Nido Milk & Soya Instant Powder Mix introduces an innovative and affordable option in the food and beverage industry. - **Nutrition and Wellness:** The Plant-Based Nutritional Products trend impacts the nutrition and wellness industry by offering alternative options for consumers seeking plant-based sources of nutrients. - **Sustainability:** The Locally Sourced Ingredients trend aligns with the sustainability industry's focus on reducing carbon footprint and supporting local sourcing. ## Related on Trend Hunter - [Protein-Rich Chocolate Malt Mixes](https://www.trendhunter.com/trends/nestl-milo-pro.md) - [Prebiotic Fiber Milk Ranges](https://www.trendhunter.com/trends/nestl-n3-milk-range.md) - [Malnutrition-Combating Drinkable Porridges](https://www.trendhunter.com/trends/naconeks-super-porridge.md) - [Children's Ready-to-Drink Supplements](https://www.trendhunter.com/trends/else-nutrition-1.md) - [Plant-Based Toddler Drinks](https://www.trendhunter.com/trends/little-steps-plantygrow.md) - [Daily Kids Milk Mixtures](https://www.trendhunter.com/trends/kids-superfuel.md) - [Beverage-Boosting Wellness Powders](https://www.trendhunter.com/trends/nutr-blends.md) - [Low-Sugar Milk Protein Drinks](https://www.trendhunter.com/trends/nurishment-no-sugar-added.md) - [Churro-Flavored Drink Mixes](https://www.trendhunter.com/trends/nestl-nesquik-cinnamon-churro.md)