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# Chic CafÃ©
NestlÃ©'s Nespresso Boutique In Paris

By Tess Nurman | Published 2008-02-07 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/nestle-nespresso-boutique-paris
References: [nespresso](http://www.nespresso.com)

The world's biggest [Nespresso](http://www.nespresso.com)boutique is now part of one of the most famous avenues on the planet, the Champs-ElysÃ©es.

With its 1500 square meters (16,150 square feet) of space on two levels, the â€œStarâ€ Boutique invites Parisians and international visitors to indulge in [high-end pleasures in an exclusive setting](https://www.trendhunter.com/trends/christian-dior-beauty-boutique).

The impeccable, yet friendly and comfortable environment includes elements such as the [Barista Bar](https://www.trendhunter.com/trends/nespresso-magic-in-the-making) (where coffee and special treats are concocted), the Gallery of the Senses (an incredible delight for the senses where temporary exhibitions take place), the Collection Gallery (limited edition series and accessories), the Dressing Room (an artsy space where clients can customize their machines), and the Lounge (a place for relaxation with an electro-jazz atmosphere).

Inaugurated by Sharon Stone, Nespresso's Star Boutique in Paris is sure to be a sensual experience you will never forget.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 61% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional)

## Key Themes

### Key Themes Behind This Trend

- **Luxury Coffee:** Creating luxury coffee experiences through high-end boutique settings, specialty treats, and customization opportunities.
- **Multi-sensory Design:** Designing interactive spaces that engage all the senses and offer an immersive experience beyond just the products or services sold.
- **Branded Environments:** Creating physical spaces that embody the brand and offer a unique and memorable experience for customers.

### Where This Applies

- **Hospitality:** Creating themed hotel lobbies, lounges and restaurants that embody the brand story, and offer customized experiences to their guests.
- **Retail:** Creating branded environments that offer immersive and interactive experiences, enticing visitors to engage with the products/services offered.
- **Food and Beverages:** Creating high-end, luxury food and beverage concepts that offer indulgent experiences to consumers.

## Related on Trend Hunter

- [Immersive Coffee Boutiques](https://www.trendhunter.com/trends/nespresso-canada.md)
- [Nature-Inspired Coffee Boutiques](https://www.trendhunter.com/trends/coffee-boutique.md)
- [On-the-Go Coffee Bars](https://www.trendhunter.com/trends/the-nespresso-bar.md)
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- [Refined Culturally-Immersive Coffee Houses](https://www.trendhunter.com/trends/bacha-coffee.md)
- [Luxury Beauty Houses](https://www.trendhunter.com/trends/house-of-beauty.md)
- [Nutty Croissant Coffees](https://www.trendhunter.com/trends/festive-odyssey.md)
- [Full-Bodied Chocolate-Inspired Coffee Blends](https://www.trendhunter.com/trends/paris-baguette.md)
- [French Modernism Luxe Retailers](https://www.trendhunter.com/trends/celine-store-2.md)
