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# Eco-Friendly Coffee Capsules
The 'WayCap' Nespresso Capsule is Reusable and Customizable

By Michael Hemsworth | Published 2016-05-05 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/nespresso-capsule
References: [geeky-gadgets](http://www.geeky-gadgets.com/waycap-refillable-nespresso-capsule-raises-over-e180000-on-kickstarter-05-05-2016/) & [kickstarter](https://www.kickstarter.com/projects/waycap/waycap-refillable-coffee-capsule-for-nespresso-mac)

The waste associated with traditional [Nespresso](https://www.trendhunter.com/trends/coffee-pod-maker) capsules can quickly add up for those who have one or more cups a day, so the 'WayCap' is here to cut costs and waste dramatically.

Crafted from stainless steel, the 'WayCap' is designed to be used over and over to brew coffee in a Nespresso machine. This eliminates the need for individual capsules that can not only cost quite a bit of money, but are inherently wasteful.

Capsule coffee brewing has brought with it the one-cup revolution that has seen many consumers switch to the [Tassimo](https://www.trendhunter.com/trends/costa-coffee-capsules) and Nespresso for convenience sake. However, the waste associated with Tassimo discs and Nespresso capsules is beginning to be seen as a dreadful waste. The 'WayCap' can help eliminate them and allow users to use whatever kind of coffee bean they desire.

The 'WayCap' is currently available for preorder on [Kickstarter](https://www.trendhunter.com/trends/ceramic-coffee-filter) where the device has already garnered over €180,000 in funding at the time of publication.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 65% | Activity: 76% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Reusable Coffee Capsules:** The 'WayCap' Nespresso capsule offers a reusable alternative to traditional single-use capsules, reducing waste and cost.
- **Customizable Coffee Brewing:** The 'WayCap' allows users to use any type of coffee bean they desire, providing a customizable brewing experience.
- **Eco-friendly Kitchen Products:** The rise of eco-conscious consumers is driving the demand for sustainable kitchen products like the 'WayCap'.

### Where This Applies

- **Coffee:** The coffee industry can benefit from the growing trend of reusable coffee capsules, offering eco-friendly options to customers.
- **Kitchenware:** The kitchenware industry can tap into the demand for eco-friendly products by creating more reusable and customizable coffee brewing solutions.
- **Sustainability:** The sustainability industry can support and promote products like the 'WayCap' that help reduce waste and promote a more sustainable lifestyle.

## Related on Trend Hunter

- [At-Home Coffee Pod Makers](https://www.trendhunter.com/trends/coffee-pod-maker.md)
- [Waste-Reducing Coffee Balls](https://www.trendhunter.com/trends/coffee-balls.md)
- [Single-Serve Coffee Tabs](https://www.trendhunter.com/trends/lavazza-tabli.md)
- [DIY Coffee Pod Makers](https://www.trendhunter.com/trends/coffee-pod-grinder.md)
- [Collapsible Metallic Coffee Carriers](https://www.trendhunter.com/trends/collapsible-stainless-steel-cup.md)
- [Machine-Free Coffee Capsules](https://www.trendhunter.com/trends/3commas-instant-coffee-pods.md)
- [Pocket-Sized Collapsible Coffee Cups](https://www.trendhunter.com/trends/zerowaste-cup.md)
- [Coffee Capsule Recycle Programs](https://www.trendhunter.com/trends/coffee-capsule-recycle-program.md)
- [Coffee Pod Recycling Tools](https://www.trendhunter.com/trends/coffee-pod-recycling-tool.md)
