# Race-Inspired Recipes Nerderburg Wine Estate is Releasing a Recipe for Every Tour de France Region By Justin Lam | Published 2018-07-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nerderburg-wine References: [news.wine.co.za](https://news.wine.co.za/news.aspx?NEWSID=33090) & [thedrinksbusiness](https://www.thedrinksbusiness.com/2018/07/nederburg-creates-culinary-journey-to-celebrate-tour-de-france/) South Africa's Nerderburg wine estate has decided to celebrate the 2018 Tour de France with a showcase of [11 French-inspired recipes](https://www.trendhunter.com/trends/italian-heritage-month) that reflect the cuisine and ingredients authentic to the regions throughout the ride. Each recipe offered by the wine estate is meant to [pair with a Nerderburg premium wine](https://www.trendhunter.com/trends/heart-soil-wine-journey). The wine estate will also be supporting the South African team Qhubeka in the Tour de France for the fourth consecutive time. The recipes offered by Nerderburg wine range in complexity but the ones showcased already are distinctly French and are known classics. The two released recipes already released include a goat's milk cheese salad and pork rillettes. More recipes will follow as the race progresses. Image Credit: Nederberg Wine Estate ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 12% | Activity: 34% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Tour De France-inspired Recipes:** Opportunity for food and beverage companies to create and promote recipes inspired by popular sports events. - **Food and Wine Pairing:** Opportunity for wine estates to pair food with their wine and enhance the overall culinary and wine-tasting experience. - **International Cuisine in Local Markets:** Opportunity for local restaurants and chefs to incorporate international cuisine with local ingredients and flavors to attract food enthusiasts. ### Who This Affects Most - **Food and Beverage:** Opportunity for food and beverage companies to create and promote recipes inspired by popular sports events. - **Wine:** Opportunity for wine estates to pair food with their wine and enhance the overall culinary and wine-tasting experience. - **Hospitality:** Opportunity for hotels and restaurants to incorporate international cuisine with local ingredients and flavors to attract food enthusiasts. ## Related on Trend Hunter - [Food-Friendly Wine Pairings](https://www.trendhunter.com/trends/pernod.md) - [BBQ-Inspired Wine Bundles](https://www.trendhunter.com/trends/wine-bundle.md) - [Cycling Race Travel Itineraries](https://www.trendhunter.com/trends/ef-adventures1.md) - [Burger-Friendly Wine Ranges](https://www.trendhunter.com/trends/greasy-fingers-wines.md) - [Wine-Infused Sauces](https://www.trendhunter.com/trends/wine-infused-sauce.md) - [Seasonal Wine Tasting Experiences](https://www.trendhunter.com/trends/taste-the-season.md) - [Wine Tasting Content Series](https://www.trendhunter.com/trends/calvet-kitchen.md) - [Holiday-Focused Wine Pairings](https://www.trendhunter.com/trends/seasonal-guide-to-wine-pairing.md) - [Nourishing Mind-Body Menus](https://www.trendhunter.com/trends/limited-edition-menu.md)