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# Ice Cream-Themed Casual Footwear
Nike's Air Force 1 Low Gets a Sweet Neapolitan Colorway Design

By Amy Duong | Published 2022-06-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/neopolitan-colorway
References: [hypebeast](https://hypebeast.com/2022/6/nike-air-force-1-low-neopolitan-dx3726-800-release-info) & [nike](http://nike.com/)

[Nike](https://www.trendhunter.com/trends/easter-colorway-1) introduces another iteration of its signature [Air Force 1](https://www.trendhunter.com/trends/coconut-milk-2) Low sneaker model for the season with the new Neapolitan colorway palette. It is inspired by the summer tri-flavor ice cream of vanilla, chocolate, and strawberry for a sweet theme.

Arriving just in time for the summer season upon us, the front toe box section starts off with a pastel pink suede material as a reference to the strawberry flavor. Chocolate hits can be seen at the back of the shoe in [suede detailing](https://www.trendhunter.com/trends/blue-suede) the heel section and resting in between two is a block of cream. This section is done up in a blend of leather and nubuck materials for the tonal and textural contrast.

Image Credit: Nike

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 44% | Activity: 20% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### Why This Trend Is Growing

- **Casual Footwear with Food Themes:** There is an opportunity for footwear brands to create designs inspired by various foods to capture the attention of consumers who are looking for unique and playful options.
- **Colorway Palettes Inspired by Sweets:** Brands can create visually stunning designs that incorporate colors inspired by various sweet treats, such as ice cream, to appeal to consumers who appreciate playful aesthetics.
- **Blending of Tonal and Textural Materials in Footwear:** Expanding on the use of contrasting materials in footwear design, there is an opportunity for brands to experiment with combining tonal and textural variations to create striking and unique designs.

### Industries Being Reshaped

- **Footwear:** Opportunities for footwear brands to design playful and unique footwear inspired by various foods or with tonal and textural contrasts to attract consumers looking for creative options.
- **Fashion:** Incorporating food-inspired design elements or colors can capture the attention of consumers who are interested in playful and unique fashion choices.
- **Consumer Goods:** Creating visually stunning designs using color palettes inspired by various sweets can appeal to consumers who are looking for creative and playful products in various consumer goods categories.

## Related on Trend Hunter

- [Creamy Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/coconut-milk-2.md)
- [Holiday-Honoring Pastel Sneakers](https://www.trendhunter.com/trends/easter-colorway-1.md)
- [Pearlescent Soft Tonal Sneakers](https://www.trendhunter.com/trends/soft-pearl-colorway.md)
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- [Supple Blue Lifestyle Sneakers](https://www.trendhunter.com/trends/blue-suede.md)
- [Minimal Contrast Lifestyle Sneakers](https://www.trendhunter.com/trends/light-khaki.md)
- [Premium Low-Cut Lifestyle Sneakers](https://www.trendhunter.com/trends/air-force-1-low-paris.md)
- [Butterfly-Motif Lifestyle Sneakers](https://www.trendhunter.com/trends/butterflies-edition.md)
- [Grey Textural Lifestyle Sneakers](https://www.trendhunter.com/trends/light-smoke-grey.md)
