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# Rainbow Serpentine Neckwear
Neon Orange Rope Necklace Stands out from the Pack

By Christopher DeLuca | Published 2011-06-24 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/neon-orange-rope-necklace
References: [etsy](http://www.etsy.com/listing/74106052/neon-orange-rope-necklace?ref=fp_treasury_3) & [etsy](http://www.etsy.com/people/kikinyc?ref=ls_profile)

The Neon Orange Rope Necklace is a brilliant and brightly-colored piece of neckwear that certainly is a cut above the rest. The unique necklace, which can be found on the [Etsy](https://www.trendhunter.com/trends/dropshop) website, is remarkable for all the different elements that it puts into play.

The necklace would the perfect gift for someone else or for yourself. The necklace works great in the summer with either African or Aztec prints.

**Implications** - With the economic downturn over, consumers are feeling less and less anxious overall. This new emotional state has led consumers to the overwhelming desire to express themselves through bright and bold aesthetic choices. Companies looking to capitalize on this opportunity should create products and experiences that reflect the customer's desire to stand out and be seen.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 23% | Activity: 23% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry)

## Key Themes

### Why This Trend Is Growing

- **Bright and Bold Aesthetic Choices:** Companies can create products and experiences that reflect the customer's desire to stand out and be seen.
- **Expressive Neon Accessories:** New designs of neon accessories can cater to consumers' overwhelming desire to make bold fashion statements.
- **Print-inspired Fashion:** Designers can incorporate African or Aztec prints into their summer collections for a trendy and vibrant look.

### Industries Being Reshaped

- **Fashion Accessories:** Manufacturers of unique and brightly-colored necklaces and accessories can meet the demand for expressive fashion choices.
- **Online Retail:** E-commerce platforms like Etsy can showcase and sell neon accessories to target customers interested in making fashion statements.
- **Textile and Print Design:** Designers specializing in African or Aztec prints can partner with fashion brands to create trendy and eye-catching clothing items.

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