# Color-Changing Watches The Nekura Scramble Watch by Tokyoflash is a Flash of Color By Rose Nazarali | Published 2010-02-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nekura-scramble References: [craziestgadgets](http://craziestgadgets.com/2010/02/04/nekura-scramble-color-changing-watch/) & [tokyoflash](http://www.tokyoflash.com/en/watches/nekura/scramble/) [Tokyoflash](https://www.trendhunter.com/trends/airo-led) is known for their confusing time pieces and innovative designs and their newest, Nekura Scramble, goes that little extra mile. Nekura Scramble, much like Tokyoflash's other designs, uses [graphics to tell time](https://www.trendhunter.com/trends/gshock-little-thunder), and has an LED light underneath the dial that allows you to switch the face graphics to any of the [six colors provided](https://www.trendhunter.com/trends/defy-skyline-tourbillon-felipe-pantone). The band of the watch is made from stainless steel and is water resistant. **Implications** - The Nekura Scramble is exclusively for the tech-savy consumer. Though not the simplest in time pieces, its design is innovative and forward thinking. The digital movement is moving substantially quicker in Japan and South East Asisa, where Tokyoflash is based, and the popularity of watches like this in these regions is a reflection of this movement. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 16% | Activity: 60% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### Why This Trend Is Growing - **Color-changing Watches:** The Nekura Scramble Watch offers a glimpse into the growing trend of customizable timepieces. - **Graphic Time-telling:** Tokyoflash's innovative use of graphics to tell time opens up possibilities for unique and visually appealing watches. - **Tech-savvy Consumer Market:** The Nekura Scramble Watch caters to the growing demand for technologically advanced watches among consumers. ### Industries Being Reshaped - **Watch Manufacturing:** The watch industry can seize the opportunity to incorporate customizable and technologically advanced features in their products. - **Fashion Accessories:** Fashion accessory brands can tap into the trend of color-changing watches to offer unique and statement-making pieces. - **Consumer Electronics:** The tech-savvy consumer market presents an opportunity for electronics manufacturers to expand their offerings beyond traditional gadgets. ## Related on Trend Hunter - [Robotic-Themed Retro Timepieces](https://www.trendhunter.com/trends/airo-led.md) - [Chromatic Crystalline Timepieces](https://www.trendhunter.com/trends/gshock-2100-series-rainbow-watch.md) - [Vibrant Y2K-Inspired Timepieces](https://www.trendhunter.com/trends/gshock-dw6900-crazy-colors-series.md) - [Alien-Like Watch Designs](https://www.trendhunter.com/trends/gav01-series.md) - [Color-Shift Chronographs](https://www.trendhunter.com/trends/defy-extreme-chrom.md) - [Bold-Colored Watches](https://www.trendhunter.com/trends/colors-of-joy-collection.md) - [Miniature Digital Watches](https://www.trendhunter.com/trends/dwn5600-nano-ring.md) - [Origami-Inspired Watches](https://www.trendhunter.com/trends/casio-31.md) - [Color-Centric Collaborative Watches](https://www.trendhunter.com/trends/defy-skyline-tourbillon-felipe-pantone.md)